# How to Do Content Marketing on a Budget \| Ep\. \#735

**URL:** https://www.singlegrain.com/episodes/marketing-school/how-to-do-content-marketing-on-a-budget-ep-735/  
**Published:** 2018-08-05  
**Author:** Selena Templeton  
**Summary:** In episode \#735, Eric and Neil discuss how to do content marketing on a budget\. Tune in to hear what steps you can take to save some money\. TIME\-STAMPED SHOW\.\.\.  

---

In episode #735, Eric and Neil discuss how to do content marketing on a budget. Tune in to hear what steps you can take to save some money.

**TIME-STAMPED SHOW NOTES:**

- \[00:27\] Today’s Topic: _How to Do Content Marketing on a Budget_
- \[00:45\] Right now, Eric is cutting his content marketing budget.
- \[01:00\] They decided to collaborate or work on getting guest posts.
- \[01:47\] KissMetrics grew by reaching out to other content marketers and offering a platform.
- \[02:27\] You can get people to write for free if you offer publicity and other opportunities for exposure.
- \[03:15\] There are a lot of writers out there writing well-researched long-form content.
- \[03:52\] [Infogram](https://infogram.com/) or [Canva](https://www.canva.com/) are great ways to repurpose content and turn it into infographics.
- \[04:35\] The content re-usage framework is a great line of thinking and a great way to save money.
- \[05:32\] That’s it for today!
- \[05:36\] If you could take two minutes out of your day, we are trying to improve the listening experience for you, so go to [Singlegrain.com/survey](http://singlegrain.com/survey) and help us gain some insight into what matters to our listeners.

**Leave some feedback:**

- **What should we talk about next?** Please let us know in the comments below.
- **Did you enjoy this episode?** If so, please leave a short review.

**Connect with us:**

- [NeilPatel.com](http://neilpatel.com/)
- [Quick Sprout](https://www.quicksprout.com/)
- [Growth Everywhere](https://growtheverywhere.com/)
- [Single Grain](https://www.singlegrain.com/)
- [Twitter @neilpatel](https://twitter.com/neilpatel)
- [Twitter @ericosiu](https://twitter.com/ericosiu)

The post [How to Do Content Marketing on a Budget | Ep. #735](https://marketingschool.io/how-to-do-content-marketing-on-a-budget-ep-735/) appeared first on [Marketing School Podcast](https://marketingschool.io/).