# How to Boost Your Conversion Rate by Offering Bitcoin as a Payment Option \| Ep\. \#583

**URL:** https://www.singlegrain.com/episodes/marketing-school/how-to-boost-your-conversion-rate-by-offering-bitcoin-as-a-payment-option-ep-583/  
**Published:** 2018-03-06  
**Author:** Selena Templeton  
**Summary:** In episode \#583, Eric and Neil explain how you can boost your conversion rate by accepting bitcoin as a payment option\. Tune in to hear if your business can handle\.\.\.  

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In episode #583, Eric and Neil explain how you can boost your conversion rate by accepting bitcoin as a payment option. Tune in to hear if your business can handle a shift towards cryptocurrency payments.

**TIME-STAMPED SHOW NOTES:**

- \[00:27\] Today’s Topic: _How to Boost Your Conversion Rate by Offering Bitcoin as a Payment Option_
- \[00:45\] On average, bitcoin has a daily fluctuation rate of 5%.
- \[01:15\] There are a lot of people who use bitcoin, so even though most people don’t, you could open up your business if you offer bitcoin as a payment option.
- \[01:40\] You will lose money in the short-term, but in the long run, you will make more.
- \[02:06\] Eric spent the most marketing dollars on [Coinmarketcap.com](https://coinmarketcap.com/) and they only accepted cryptocurrency as payment.
- \[02:28\] Bitcoin has gone up in price, meaning that Coinmarketcap.com made money just by hanging on to it.
- \[03:05\] [Stripe](https://stripe.com/) recently removed bitcoin as a payment option, because they didn’t think it was practical.
- \[03:20\] However, bitcoin is still popular.
- \[03:45\] If your margins aren’t that large, don’t accept crypto, because you may suffer cash flow issues.
- \[04:08\] You can always sell some off to pay for costs, but don’t accept crypto if you don’t have high margins.
- \[04:21\] That’s all for today!
- \[04:25\] Go to [Singlegrain.com/Giveway](https://www.singlegrain.com/giveaway) for a special marketing tool giveaway!

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The post [How to Boost Your Conversion Rate by Offering Bitcoin as a Payment Option | Ep. #583](https://marketingschool.io/how-to-boost-your-conversion-rate-by-offering-bitcoin-as-a-payment-option-ep-583/) appeared first on [Marketing School Podcast](https://marketingschool.io/).