# 95% of You Will Ignore This SEO Strategy \| Ep\. \#635

**URL:** https://www.singlegrain.com/episodes/marketing-school/95-of-you-will-ignore-this-seo-strategy-ep-635/  
**Published:** 2018-04-27  
**Author:** Selena Templeton  
**Summary:** In episode \#635, Eric and Neil discuss an important SEO strategy\. Tune in to hear what you may have been overlooking\. TIME\-STAMPED SHOW NOTES: \[00:27\] Today’s Topic: 95% of You\.\.\.  

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In episode #635, Eric and Neil discuss an important SEO strategy. Tune in to hear what you may have been overlooking.

**TIME-STAMPED SHOW NOTES:**

- \[00:27\] Today’s Topic: _95% of You Will Ignore This SEO Strategy_
- \[00:36\] Branding is what separates good companies from the bad.
- \[01:30\] If you don’t know how popular a brand is, it’s hard to outrank them.
- \[02:00\] Neil’s strategy used to be: create good content, create value, wait for results.
- \[02:04\] This wasn’t the best strategy.
- \[02:15\] His best branding strategy was the “Who is Neil Patel?” campaign.
- \[02:45\] [BuzzSumo](http://buzzsumo.com/) has a great alert system that will help you track your brand.
- \[02:51\] Neil likes to use [Google Trends](https://trends.google.com/trends/), which is free.
- \[03:03\] [Google Search Console](https://www.google.com/webmasters/tools/home) is also a great way to track your progress.
- \[03:10\] GSC tracks farther back than 90 days, which is more helpful when gauging progress.
- \[04:15\] The stronger your brand, the higher your domain authority.
- \[04:40\] That’s it for today!
- \[04:44\] Go to [Singlegrain.com/Giveway](https://www.singlegrain.com/giveaway) for a special marketing tool giveaway!

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The post [95% of You Will Ignore This SEO Strategy | Ep. #635](https://marketingschool.io/95-of-you-will-ignore-this-seo-strategy-ep-635/) appeared first on [Marketing School Podcast](https://marketingschool.io/).