# 6 Minutes For the Next 60 Years of Your Entrepreneurial Journey \| Ep\. \#628

**URL:** https://www.singlegrain.com/episodes/marketing-school/6-minutes-for-the-next-60-years-of-your-entrepreneurial-journey-ep-628/  
**Published:** 2018-04-20  
**Author:** Selena Templeton  
**Summary:** In episode \#628, Eric and Neil have a 6\-ish minute chat about planning for the long\-term\. Tune in to hear why you should always focus on long\-term goals and solutions\.\.\.\.  

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In episode #628, Eric and Neil have a 6-ish minute chat about planning for the long-term. Tune in to hear why you should always focus on long-term goals and solutions.

**TIME-STAMPED SHOW NOTES:**

- \[00:27\] Today’s Topic: _6 Minutes For the Next 60 Years of Your Entrepreneurial Journey_
- \[00:36\] When you think about starting a business, most people think about “what problem should I solve?”
- \[00:54\] But you should also ask “will this problem that I’m solving still be relevant in the ensuing years?”
- \[01:08\] You don’t want to have to create a new business every few years.
- \[01:30\] Eric thinks [Singlegrain](https://www.singlegrain.com/) will still be around in 20 years, but that it will have to evolve.
- \[02:10\] Five years into his business, Eric believes he still has a long way to go.
- \[02:36\] If you come up with a short-sighted solution, then you will have to start a new business every few years. It is easier to _grow_ a business than it is to _start_ one.
- \[03:00\] Elon Musk has a long-term plan to work towards getting people on Mars.
- \[04:07\] Often times, the most difficult problems to solve are also the most boring, but the boring stuff stands the test of time.
- \[05:00\] Neil believes marketing will always be around as a industry.
- \[05:45\] Focus on your strengths and then see how you can expand upon that.
- \[06:10\] Do the boring stuff!
- \[06:36\] Don’t focus on the short-term solutions or businesses.
- \[06:53\] That’s all for today!
- \[06:58\] Go to [Singlegrain.com/Giveway](https://www.singlegrain.com/giveaway) for a special marketing tool giveaway!

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- [Quick Sprout](https://www.quicksprout.com/)
- [Growth Everywhere](https://growtheverywhere.com/)
- [Single Grain](https://www.singlegrain.com/)
- [Twitter @neilpatel](https://twitter.com/neilpatel)
- [Twitter @ericosiu](https://twitter.com/ericosiu)

The post [6 Minutes For the Next 60 Years of Your Entrepreneurial Journey | Ep. #628](https://marketingschool.io/6-minutes-for-the-next-60-years-of-your-entrepreneurial-journey-ep-628/) appeared first on [Marketing School Podcast](https://marketingschool.io/).