Friday Night Links: Penny for your Thoughts


In the blogging world, you tend to find plenty of thinkers, ready to spout out thoughts and theories to inspire others. SEOs are often thinkers, too – but they also enjoy experimenting and showing others what they've done or figured out. Here is a collection of links from both sides of the fence, including some social media platforms other than Twitter and Facebook, reflections on the last few weeks after the Google Panda/Farmer update, some content targeted at SEO consultants, and other articles for those starting out with link-building. Hope the fuel gets your thoughts going!

Social Media Musings

Seven Ways for Small Biz To Generate Revenue With Social Media RIGHT NOW (via Peter Shankman)
Aimed right at owners of offline small businesses – but take these tips and apply them to YOUR business.

Harnessing the Power of Flickr (via photo.net)
Geared toward photographers, this examines the power of social photo sharing.

Facebook Releases Updates to Groups, New “Send” Button Social Plugin for Private Sharing From Off-Site (via Inside Facebook)
Adding another button – now you can “Like” or “Send” things without going to Facebook. Also see the follow-up article: How Your Website Can Use the Facebook Send Button.

Top 14 Things Marketers Need To Know About QR Codes (via Search Engine Watch)
Ever wanted to supplement your marketing with one of those square, smart-phone-scannable barcodes? Here's what you should know.

Post-Panda Ponderings

Post-Panda, Your Original Content is Being Outranked by Scrapers & Partners (via SEOmoz)
Some ideas of what to do to regain high search rankings for your original content.

5 New Tactics For SEO Post-Panda (via Search Engine Land)
Post-panda is becoming a new buzzword.

Confessions of a Content Farm Hand (via Andrew Kaufman)
A personal look at what encouraged content farm behavior in websites, and a hope to move past it in the future.

SEO Consultant Considerations

3 Use Case Studies for SEO Tools (via Search Engine Watch)
Describes in-depth how to use tools to optimize your SEO results.

65% of SEOs Want SEO Standards and 55% Say There Is A Need For SEO Certification (via Search Engine Roundtable)
Results from a survey of SEOs – standardization is needed!

SEO Consultants: Stop Comparing SEO and PPC (via Search Engine Journal)
Spoilers: SEO is marketing – PPC is advertising.

Search Engine Estimations

Google Doesn't Like Long Titles in Image Alt Tags (via Search Engine Roundtable)
Don't forget that your alt-tags are useful and necessary parts of your SEO strategy

Dynamic Keyword Research – Stay in Front of Your Competition (via Search Engine Guide)
Getting to know Google's Insights for Search – do some digging!

89 New Link Building Resources: the Citation Labs Launch Edition (via Citation Labs)
If you're not done reading yet… here are a few more links to keep you going.

This week on Single Grain

Social Media Fact and Fiction
Take a look at the realities of what's going on with social media, instead of listening to the myths 

11 Minutes, 54 Seconds of Guerrilla Marketing
Sometimes, you just want a few videos to watch and bring some inspiration! 

A World Without Facebook [Infographic] What does the world of Facebook really look like?

12 Elements of a Powerful Link Bait
How can you start making the perfect link bait material? Can't sum this one up!

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