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Unleashing the Potential of YouTube for your Brand

Are your YouTube marketing efforts falling short of your expectations, even in the vibrant digital landscape of San Diego?

With YouTube standing as the second largest search engine worldwide, it presents a vast opportunity for brand visibility and customer acquisition. However, many businesses find it challenging to produce compelling video content, optimize their YouTube presence, or devise potent video marketing strategies.

Interestingly, the key to success often lies not in escalating production costs, but in gaining a deeper understanding of your audience. By tailoring your video content to align with their preferences and needs, you can make a significant impact.

At Single Grain, we provide strategic YouTube marketing services that go beyond merely boosting views or subscribers. Our primary objective is to deliver tangible results that enhance brand recognition, foster customer engagement, and drive conversions, all within the dynamic context of San Diego’s market.


Expert Approach to YouTube Marketing

At Single Grain, nestled in the heart of San Diego, we kick off our process by delving into the psyche of your audience. We strive to comprehend their desires, needs, and behaviors. This profound understanding enables us to craft a YouTube marketing plan that is not only tailor-made for your brand but also resonates with your target audience.

Following this, we shift our focus to the flawless execution of the strategy. From the conception of captivating video content to the optimization of your channel for enhanced visibility, and the application of YouTube SEO tactics for superior rankings, we’ve got you covered.

Finally, our strategic deployment of YouTube advertising, influencer partnerships, and community engagement techniques ensures your brand reaches a wider audience. This broad outreach drives more leads and sales, solidifying your brand’s presence.

The key services included in our YouTube marketing package are:

  • Personalized YouTube marketing strategy
  • Creation and editing of video content
  • Channel optimization
  • YouTube SEO
  • YouTube advertising
  • Partnerships with influencers
  • Community engagement

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

How Google and Meta Are Using AI To Make Ads Easier For You

In this episode, we discuss how Google and Meta are using AI to make advertising easier and more effective. We highlight Performance Max and Advantage Plus, responsive search ads, AI-generated images and headlines. We emphasize the importance of embracing AI in marketing for future success.

Learn More About The Work We’ve Done

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What is YouTube marketing, and how can it help my business?

    YouTube marketing, a potent digital marketing approach, harnesses the power of video content to connect with a desired audience. YouTube, with its staggering audience of over 2 billion active users every month, presents an expansive platform for San Diego businesses to interact and engage with prospective clients. By crafting content that resonates and provides value, businesses can elevate their brand visibility, funnel more traffic towards their websites, and ultimately, boost conversions and revenue generation.

  • What types of YouTube marketing services do you offer?

    Our suite of YouTube marketing services, tailored for our San Diego clientele, encompasses video creation, fine-tuning of channels, precise audience engagement, strategic video publicity, and comprehensive analytics monitoring. We collaborate closely with our clients to comprehend their objectives and craft a bespoke strategy to realize them. Our seasoned team employs cutting-edge methodologies and resources to guarantee that our clients’ YouTube platforms are primed for triumph, and their video content reaches the appropriate viewership.

  • How do you measure the success of a YouTube marketing campaign?

    In San Diego, we leverage an array of key indicators to gauge the impact of your YouTube marketing endeavors. These include, but are not limited to, the number of views, duration of views, level of engagement, click-through rates, conversion ratios, and the revenue generated. By meticulously monitoring these metrics, we’re able to pinpoint the strengths of your campaign and make strategic adjustments to enhance its overall efficacy. We believe in transparency and thus, we furnish our clients with periodic reports and valuable insights, keeping them abreast of their YouTube marketing campaign’s performance.

  • How much does it cost to hire a YouTube marketing agency?

    Investing in a YouTube marketing agency, such as ours, can range in cost, contingent on the breadth of the project and the level of proficiency demanded. In the vibrant city of San Diego, we provide tailored pricing structures that align with the unique requirements of each client. We collaborate with businesses of all scales and financial capacities, crafting a strategy that harmonizes with their aspirations and means. To initiate this journey, we extend a complimentary consultation to explore your business landscape and how we can assist in accomplishing your YouTube marketing ambitions.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify YouTube Presence

— Testimonials

Our Creds


— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik


Level Up Your Marketing Without Increasing Your Headcount

Amplify YouTube Presence