We Have Driven Impact At

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Maximize Your Brand Narrative With User-Generated Content

Are you finding it tough to consistently produce fresh, captivating content that truly speaks to your audience?

You’re certainly not alone. Numerous businesses, especially here in California, grapple with the task of crafting new content that not only encapsulates their brand voice but also resonates with their target audience and encourages engagement across various platforms. Keeping up a steady flow of original content can be a daunting task, yet it’s indispensable for brand visibility and customer loyalty.

So, what’s the solution? Unearth the treasure trove of user-generated content (UGC). Allow your audience members to become the narrators of your brand’s story, assisting you in creating a unified narrative that people can connect with.

At Single Grain, we’re experts in harnessing the potential of user-generated content to meet your brand objectives. We comprehend the potency of UGC and how it can cultivate a sincere bond between your brand and its audience, fostering trust and authenticity, much like the strong community spirit we see in California.

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Mastering UGC Driven Marketing Campaigns

As a leading user-generated content agency in California, Single Grain is dedicated to empowering your brand to tap into the potential of UGC. We offer strategic insights on coordinating and enhancing user-generated content to boost your brand’s digital footprint and engagement within the Golden State and beyond.

Our methodology involves leveraging comprehensive analytics to comprehend what strikes a chord with your audience. After gaining a deep understanding of your target demographic, we craft a UGC strategy that aligns with your brand’s ethos. We place a high value on authenticity, ensuring that the UGC we utilize truly reflects the voice of your audience and portrays a credible image of your brand.

We also acknowledge the significance of using UGC responsibly. While it is an extraordinarily potent tool, we guarantee that all UGC employed respects privacy rights and user permissions, in line with California’s stringent privacy laws.

Single Grain’s UGC services include:

  • UGC curation and management
  • Content strategy influenced by UGC
  • Social media campaigns driven by UGC
  • Monitoring and analytics of UGC
  • Permission and rights management for UGC

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Reddit Goes From 69M Visits/Mo To 200M Visits/Mo

In this episode, we discuss how Reddit's organic traffic increased from 69 million to 200 million visits per month. We attribute this growth to Reddit's user-generated content (UGC) and its voting system, as well as Google's emphasis on firsthand experience and expertise. We suggest content creators focus on experience, expertise, authority, and trust (EAT) to improve their rankings, as AI-generated content lacks these qualities. A notable highlight is our encouragement for marketers to demonstrate 'double EAT' creatively.

Learn More About The Work We’ve Done

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Brand Authenticity

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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Level Up Your Marketing Without Increasing Your Headcount

Amplify Brand Authenticity