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Revitalize Your Financial Brand Dialogue through Strategic Narratives

Is your financial institution finding it difficult to communicate its unique value proposition effectively?

In the rapidly evolving digital landscape, it’s increasingly difficult to engage your target demographic. Traditional marketing tactics and generic financial content might have resulted in indifferent prospects and limited interaction.

However, there’s a powerful solution: Narrative-based Marketing. This approach, which blends factual financial data with compelling storytelling, can revolutionize how your audience views your institution. It breathes life into your marketing initiatives, turning your audience from mere consumers into key players in your organization’s narrative.

Single Grain is your partner in crafting this compelling narrative. Our team specializes in strategic storytelling, creating engaging narratives that underscore your financial institution’s unique value proposition and connect with your audience on a profound, emotional level.

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Our Expertise Lies in Sculpting Your Financial Brand's Narrative

At Single Grain, we comprehend that each financial firm has its own unique narrative. Our initial approach is to thoroughly understand your brand. We delve into your firm’s principles, mission, and financial solutions, taking into account every characteristic that sets your brand apart.

Subsequently, we shape a narrative that genuinely represents your financial brand. We assemble your firm’s principles, unique selling points, and customer sentiments into a persuasive narrative, harnessing the power of storytelling to engage your audience. Our emphasis is on creating high-quality content that is relevant and leaves a significant impact.

Ultimately, we convey your narrative to your target audience utilizing the appropriate channels, ensuring that your brand narrative is consistently represented across all platforms.

Our Financial Storytelling marketing services at Single Grain include:

  • Financial brand story creation
  • Content strategy and development for finance
  • Cross-platform content integration for financial platforms
  • Engaging and persuasive copywriting for finance
  • Visual storytelling through design and video production for finance
  • Performance tracking and analysis for financial marketing

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

What’s Old in Marketing Is New Again, and What’s New Is Old

In episode #2630, we discuss "what's old is new again" in marketing. We highlight the importance of adapting industry-specific strategies to current market conditions and provide examples of how old marketing channels can still be effective. Additionally, we discuss limitations of relying solely on new marketing techniques and emphasize expertise, authority, and trust in creating valuable content.

Learn More About The Work We’ve Done

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • Why should I choose a storytelling marketing agency for my brand?

    Storytelling is a powerful tool in marketing because it allows for a deeper connection with your audience. A great storytelling marketing agency has the expertise to weave your brand’s narrative into a compelling story that resonates with your target demographic. This can significantly enhance brand engagement, build trust, and ultimately drive conversions.

  • How do storytelling marketing agencies differ from traditional marketing agencies?

    Traditional marketing agencies often focus on promoting features and benefits of a product or service. However, a storytelling marketing agency goes beyond this. We dive deep into your brand’s narrative and core values, creating compelling stories that emotionally connect with and engage your audience. This unique approach helps differentiate your brand in a crowded market.

  • Can a storytelling marketing agency help my brand stand out?

    Absolutely! In a world where consumers are bombarded with advertisements, a compelling story can cut through the noise. A storytelling marketing agency specializes in creating unique, engaging narratives that highlight your brand’s personality and values, helping you stand out from your competitors.

  • What sort of budget should I anticipate for a storytelling marketing agency?

    Budgets can greatly vary depending on the size of your business, the scope of your project, and your marketing objectives. We create customized proposals that align with your financial capacity, ensuring that you get the best value for your investment. Our goal is to deliver effective storytelling strategies that yield tangible results and ROI.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Engage Finance Audiences

— Testimonials

Our Creds

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— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work

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Level Up Your Marketing Without Increasing Your Headcount

Engage Finance Audiences