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Maximizing Your Social Media Presence

Are you finding it difficult to maintain a consistent, engaging presence on social media platforms for your educational institution?

In this fast-paced digital era, it’s challenging to balance the demands of round-the-clock social media management along with your other educational responsibilities. Posting content regularly, responding to comments and messages from students, parents, and staff, keeping track of the latest educational trends, and understanding analytics can become overwhelming.

But there’s a solution: outsourcing social media management. With the right team to take charge, you can increase your institution’s online visibility, engage your educational community effectively, and ultimately drive growth in student enrollment and engagement.

That’s where Single Grain comes in. As a leading digital marketing agency, we understand the social media landscape in the education sector and can create and implement a winning strategy tailored to your institution’s needs.


Expert Social Media Management

At Single Grain, our number one priority is to help you achieve your educational institution’s objectives. With us managing your social media presence, you can expect a robust and strategic plan aimed at increasing your institution’s visibility and engagement within the educational community.

We start by understanding your institution, your students, faculty, and the wider educational community, then craft compelling content that resonates and encourages interaction. Additionally, our analytics-driven approach ensures we’re adapting and improving the strategy based on real-time data, keeping you in tune with the evolving educational landscape.

Partnering with Single Grain gives you access to an expert team dedicated to social media success in the education sector, allowing you to focus on other critical aspects of your institution, such as curriculum development and student success.

Our core social media management services for educational institutions include:

  • Content creation and curation
  • Audience engagement
  • Social media analytics
  • Sponsored post strategies
  • Community management

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

AI Assisted Content, Marketing Coaches, Twitter First Approach, LinkedIn Growth Strategy (Experiments Dec 2023 Week 2)

In episode #2642, we discuss our recent experiments and findings, sharing our success with posting on social media platforms based on Twitter engagement. We also talk about hiring coaches, text-based content on LinkedIn, AI-assisted content creation, and its potential for generating leads. Overall, we encourage feedback on the new format and invite listeners to rate, review, and subscribe to the podcast.

Learn More About The Work We’ve Done

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    107% Increase in Organic Traffic Through Content Marketing

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    Spend and Leads Increased While Earning a More Efficient CPA

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    Increases Post Engagement Rate by 400% with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How do your social media management services differ from others available in the market?

    Our services provide a distinctive fusion of proficiency, ingenuity, and personalization, specifically tailored for the education sector. Our squad comprises social media mavens who have an in-depth understanding of diverse platforms – from the titans such as Facebook and Instagram to burgeoning platforms like TikTok. We eschew the concept of blanket strategies. Instead, we meticulously craft our approach based on your educational institution’s identity, target demographic, and goals. We also stay abreast with the newest trends and algorithm modifications to ensure your social media engagement is always leading-edge, fostering a significant connection with your audience.

  • How does social media management for businesses differ from personal social media use?

    Educational social media management is a meticulous, data-informed approach designed to enhance institutional visibility, foster engagement, and stimulate enrolment. This isn’t merely about personal usage; it necessitates a profound comprehension of diverse platforms, student and parent behaviors, analytics, educational content creation, and promotional strategies. The objective extends beyond merely publishing content; it’s about cultivating significant dialogues that propel educational growth. It’s an amalgamation of creativity, grasping the nuances of human communication, and analytical prowess, utilizing data to guide decision-making.

  • What social media platforms do you recommend for my business?

    The selection of social media channels is wholly dependent on your unique educational institution, intended audience, and goals. Our team will collaborate intimately with you to comprehend these elements and suggest the most appropriate channels. We take into account aspects such as the age range and interests of your prospective students, the characteristics of your educational offerings, and the type of engagement you desire with your academic community. You can trust that our recommendations are based on empirical data and stem from our extensive experience in providing social media management services for the education sector.

  • What is the expected budget for effective social media management services?

    Assigning a definitive cost to social media management services can be challenging, as it is significantly influenced by the size of your educational institution, your specific objectives, and the extent of the services needed. Nevertheless, we are dedicated to offering transparent and budget-friendly solutions. We will collaborate with you to devise a tailored proposal that clearly indicates the investment required to attain your social media goals within the education sector. Keep in mind, it’s not about allocating more resources, but rather, allocating them strategically. For a complimentary consultation, don’t hesitate to get in touch with us!

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate School Presence

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth


Level Up Your Marketing Without Increasing Your Headcount

Elevate School Presence