We Have Driven Impact At

  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo

Maximizing Your Social Media Presence

Are you finding it difficult to keep your brand engaging and relevant on social media platforms amidst the hustle and bustle of the consumer goods industry?

In this fast-paced consumer-centric world, it’s challenging to balance the demands of continuous social media management with your other business responsibilities. Crafting engaging posts, responding to customer queries, staying on top of the latest consumer trends, and deciphering social media analytics can become a daunting task.

But there’s a solution: outsourcing social media management. With the right team at the helm, you can enhance your brand’s online visibility, engage your consumer base effectively, and ultimately drive growth in this competitive market.

That’s where Single Grain comes in. As a leading digital marketing agency, we understand the nuances of social media in the consumer goods landscape and can create and implement a winning strategy tailored to your business.


Expert Social Media Management

At Single Grain, our number one priority is to help you achieve your business goals in the consumer industry. With us overseeing your social media accounts, you can expect a robust and strategic plan aimed at increasing your brand visibility and engagement among your target consumers.

We start by understanding your consumer-oriented business and your audience, then craft compelling content that resonates with them and encourages interaction. Additionally, our analytics-driven approach ensures we’re adapting and improving the strategy based on real-time consumer behavior data.

Partnering with Single Grain gives you access to an expert team dedicated to social media success in the consumer market, allowing you to focus on other critical aspects of your business.

Our core social media management services include:

  • Content creation and curation tailored to consumer interests
  • Audience engagement to foster a strong consumer community
  • Social media analytics to understand consumer behavior
  • Sponsored post strategies to reach more potential consumers
  • Community management to maintain a positive consumer environment

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

AI Assisted Content, Marketing Coaches, Twitter First Approach, LinkedIn Growth Strategy (Experiments Dec 2023 Week 2)

In episode #2642, we discuss our recent experiments and findings, sharing our success with posting on social media platforms based on Twitter engagement. We also talk about hiring coaches, text-based content on LinkedIn, AI-assisted content creation, and its potential for generating leads. Overall, we encourage feedback on the new format and invite listeners to rate, review, and subscribe to the podcast.

Learn More About The Work We’ve Done

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How do your social media management services differ from others available in the market?

    Our team delivers a distinctive fusion of proficiency, ingenuity, and personalization in the realm of social media management services, particularly tailored for the consumer industry. We are a collective of digital savants who have an in-depth comprehension of various social media platforms – from the titans such as Facebook and Instagram to rising stars like TikTok. We firmly reject the notion of a universal strategy for all. Instead, we meticulously craft our approach based on your brand’s unique identity, your target consumer base, and your specific goals. We also stay abreast of the latest trends and shifts in algorithms to ensure your brand’s social media engagement remains cutting-edge, fostering meaningful connections with your consumers.

  • How does social media management for businesses differ from personal social media use?


    Managing social media for consumer electronics businesses is a tactical, insight-based approach designed to amplify brand exposure, foster user interaction, and boost sales conversions. This is not akin to personal use; it necessitates a profound comprehension of diverse platforms, user tendencies, data interpretation, content development, and promotional strategies. The objective extends beyond merely publishing content to crafting impactful exchanges that fuel business expansion. It’s an intricate blend of creativity, grasping the nuances of human engagement, and analytical prowess, utilizing data to guide decision-making.

  • What social media platforms do you recommend for my business?

    When it comes to selecting the right social media platforms, it’s all about understanding your unique consumer goods business, your intended market, and your goals. Our team is committed to partnering with you to grasp these elements and propose the most fitting platforms. We take into account considerations like your target market’s demographic profile, the characteristics of your consumer products, and the type of engagement you desire with your customers. You can trust that our recommendations are backed by data and grounded in our extensive experience in social media management services.

  • What is the expected budget for effective social media management services?

    Goods Retail

    Identifying an exact investment for social media management services can be challenging, given the variables such as the scale of your retail operation, your set objectives, and the breadth of the services needed. Nevertheless, our dedication lies in delivering clear, value-driven solutions. We collaborate with you to craft a tailored proposal, subtly incorporating the unique dynamics of the consumer goods retail industry, which will guide your investment towards accomplishing your social media goals. Remember, the key isn’t necessarily investing more, but investing intelligently. Don’t hesitate to contact us for a complimentary consultation!

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Brand Presence

— Testimonials

Our Creds


— Our clients love us

client photo

“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

client photo

“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

client photo

“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth


Level Up Your Marketing Without Increasing Your Headcount

Amplify Brand Presence