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Boosting Brand Engagement Through Community Management

Are you finding it challenging to spark meaningful interactions within your gaming community on social media?

Having a legion of followers doesn’t necessarily translate into a vibrant, engaged gaming community. To truly leverage your social media presence in the gaming world, you need a dedicated strategy for community management. Because here’s the reality – social media isn’t just a platform for announcements anymore, it’s a virtual arcade for conversations and forging alliances.

We, at Single Grain, understand this dynamic. Our social media community management services are designed to cultivate a loyal community for your gaming brand, amplifying epic wins, and addressing any potential glitches swiftly, before they turn into a full-blown boss fight.

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Effective Social Media Community Management with Single Grain

Our approach to gaming community management begins with a deep understanding of your player base and the unique voice of your game. We make it our priority to ensure that your game’s voice remains consistent across all social media platforms, from Twitter to Twitch.

We put in place mechanisms to stimulate player engagement, facilitating conversations that matter both to your game and your players. Our team uses its expertise to turn those engaged players into game advocates, by providing value with timely updates, sneak peeks, and relevant content.

Our data-driven approach allows us to track, measure and refine your gaming community management strategy in order to meet your business needs. Whether it’s a new release or an ongoing title, we’re here to help your game thrive.

Single Grain’s Gaming Social Media Community Management services include:

  • Social Listening and Monitoring
  • Game Advocacy Building
  • Content Planning and Distribution
  • Player Engagement and Response Management
  • Community Growth and Development
  • Performance measurement and insights

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

AI Assisted Content, Marketing Coaches, Twitter First Approach, LinkedIn Growth Strategy (Experiments Dec 2023 Week 2)

In episode #2642, we discuss our recent experiments and findings, sharing our success with posting on social media platforms based on Twitter engagement. We also talk about hiring coaches, text-based content on LinkedIn, AI-assisted content creation, and its potential for generating leads. Overall, we encourage feedback on the new format and invite listeners to rate, review, and subscribe to the podcast.

Learn More About The Work We’ve Done

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What is unique about your social media community management services?

    Our offerings extend beyond mere routine updates and interaction with comments. We concentrate on cultivating and fostering an engaged community revolving around your gaming brand. Our expertise spans a wide range of business types, from fledgling game developers to established gaming corporations. Our methodology is bespoke and driven by data, implying that we utilize in-depth insights and analytics to shape our strategies. Moreover, we’re consistently abreast of the newest trends and breakthroughs in social media and gaming community management, guaranteeing that your brand remains at the forefront of the industry.

  • How does social media community management differ from standard social media marketing?

    In the gaming industry, the role of social media community management services extends beyond simply marketing your gaming brand and products. It’s about cultivating an active, engaged community of gamers who are passionate about your brand. This involves more than just posting updates; it’s about sparking discussions, addressing questions and feedback, managing your online reputation in the gaming world, and transforming your followers into dedicated brand champions. The ultimate objective is to create a dynamic dialogue between your gaming brand and its audience.

  • Which social media platforms do you cater to in your community management services?

    We recognize that various social networks appeal to diverse gaming communities and facilitate different types of engagement. Hence, we provide community management services across all key social media platforms such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, and beyond. Our adept team excels in customizing strategies to the distinct characteristics of each platform, ensuring your gaming brand maintains a unified voice and message across all channels.

  • What kind of budget should I set aside for effective social media community management?

    Quantifying an exact figure can be challenging as it greatly hinges on the scale of your gaming enterprise, your set targets, and the existing status of your social media engagement. Our team will collaborate with you to devise a customized plan that delineates the ideal budget to reach your objectives. We guarantee that each dollar invested is channeled towards fostering an active, involved gaming community revolving around your brand. For a complimentary consultation, click here!

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Player Engagement

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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Level Up Your Marketing Without Increasing Your Headcount

Elevate Player Engagement