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Optimizing Small Business Marketing Strategy

Is your current marketing approach not yielding the high scores you’d hoped for your indie game studio?

Perhaps you’re grappling with various challenges – from maintaining a consistent game identity across platforms, capturing and converting player interest, to struggling with keeping up with the latest gaming trends and tools. These challenges can seem like a boss level, but the right marketing strategy can turn things around.

Imagine having a robust, data-driven strategy that not only connects you with your target audience of gamers but also enhances player loyalty, converts interest into downloads, and drives studio growth. This might seem like a final boss battle, but it doesn’t have to be.

As a premier small business marketing agency, Single Grain is equipped to understand your unique challenges and provide a customized marketing strategy that delivers results. Our expertise is in crafting solutions tailored to your gaming studio’s needs, ultimately leading to increased profitability and growth.


Single Grain's Specialized Solutions for Small Businesses

At Single Grain, we craft and implement marketing strategies that drive tangible results for small gaming businesses. Our data-driven approach ensures that your marketing efforts are optimized to capture your target audience of gamers, boost engagement, and drive conversions.

We combine a well-designed user interface with compelling game-related content to enhance your brand’s online presence, and seamlessly integrate marketing tools to drive traffic and enhance SEO. This holistic approach generates a positive gaming experience and builds robust relationships with your gaming community.

Moreover, our strategic use of analytics enables us to track, measure, and optimize your marketing campaigns consistently, ensuring that your gaming business is always one level ahead.

Our small business marketing solutions for the gaming industry include:

  • Website and UX design
  • Content creation & management
  • Search Engine Optimization (SEO)
  • Social media marketing
  • Email marketing
  • Data Analysis and Reporting

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Apply Pressure or Feel It #2607

In this episode, we discuss the importance of applying pressure in business. We emphasize that leaders must push their teams to achieve results, or else they will feel the pressure themselves. We provide examples of different scenarios where pressure is necessary, such as venture-backed businesses needing to hit milestones and privately owned companies aiming for personal satisfaction. We also highlight the challenges of letting go of underperforming employees and the consequences of not applying pressure. Ultimately, we stress that pressure is essential for growth and success in any business.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How can a small business marketing agency make a difference for my company?

    A small business marketing agency can be a transformative ally for your gaming company. We excel in deciphering the distinct hurdles and prospects that small gaming businesses encounter. From enhancing your digital visibility to devising a holistic marketing blueprint, we customize our methodology to align with your business requirements. We don’t merely provide generic solutions, but instead, we delve into the core of your gaming business, comprehending your brand, your players, and your objectives to formulate a unique and influential marketing strategy.

  • What type of services does a small business marketing agency offer?

    Our offerings span digital promotion, player community engagement, game SEO, immersive content crafting, and in-game advertising, among others. We recognize that gaming enterprises need to optimize their return on investment, so we provide all-encompassing solutions to guarantee you’re connecting with your player base efficiently across various platforms. Our mission is to propel your gaming business forward, and we achieve this by delivering a comprehensive approach to marketing that is in harmony with your goals and financial plan.

  • Can a small business marketing agency help me compete with bigger brands?

    Indeed! We’re experts in turning the tables. While larger gaming companies may boast more resources, smaller game developers possess distinctive benefits. We harness these assets and employ clever, tactical marketing to help you stand out in the gaming industry. Whether it’s through localized SEO, bespoke email marketing initiatives, or precision-targeted social media advertisements, we collaborate with you to craft a robust online persona and an engaging narrative that resonates with your gaming community.

  • How do I know if your small business marketing agency is the right fit for me?

    Selecting a marketing partner is a significant choice, especially in the dynamic world of gaming. It’s vital to align with an agency that truly gets your brand and is in sync with your aspirations. This is why we advocate for an initial meet-up where we can delve into your objectives, elucidate our strategy, and demonstrate how we can level up your business. Our mission extends beyond merely offering services; it’s about forging alliances and propelling your gaming business to new heights. So, why not start a conversation and discover if we’re the perfect co-players in this game?

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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— Testimonials

Our Creds


— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work


Level Up Your Marketing Without Increasing Your Headcount

Work With Us