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Unlocking the Potential of Short Form Video Marketing

Is your educational institution struggling to engage students in a fast-paced, increasingly digital learning environment?

In a highly-competitive educational landscape, it’s not enough to merely have an online presence. Institutions must deliver content that quickly captures student attention, resonates with their learning styles, and incites intellectual curiosity. Enter the world of short form video – quick, creative, and powerful storytelling that capitalizes on students’ short attention spans.

Transforming this challenge into an opportunity, however, requires keen pedagogical insights, creative acumen, and technical expertise. So, how do you make this happen?

That’s where Single Grain comes in. As a leading short form video agency, Single Grain taps into the pulse of digital learners, creating short form videos that not only capture attention within the first few seconds but also drive engagement and enhance learning outcomes.

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Driving Brand Growth with Single Grain's Short Form Video Expertise

At Single Grain, we specialize in crafting compelling short form videos that ignite intellectual curiosity and inspire educational growth. We harness the power of data-driven insights, innovative storytelling, and a profound understanding of digital landscapes to create engaging and impactful video content that enhances the learning experience.

We understand that the strength of short form video in the education sector lies in its potential for personalization and creativity. Therefore, we meticulously tailor every aspect of your educational video content to resonate with your students, align with your curriculum, and uphold your institution’s ethos.

Your educational needs guide our creation process. Whether the platform is a Learning Management System, YouTube, or your institution’s website, our short form videos are optimized to facilitate effective learning and deliver exceptional educational outcomes.

Single Grain’s comprehensive suite of short form video services for the education industry includes:

  • Customized short form video strategy and planning for education
  • Creative ideation and scriptwriting for educational content
  • End-to-end video production and editing for educational purposes
  • Platform-specific video optimization for educational platforms
  • Performance tracking and optimization to ensure educational effectiveness

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Dominating Social Media: What to Post

Neil and Eric analyze 2024 social media content performance, focusing on high-engagement post types, including text and user-generated content on platforms like Instagram, YouTube, and TikTok. They discuss the effectiveness of short and long-form videos, AI-generated CTAs, and content upgrades. The conversation also covers the evolution of SaaS in marketing, AI-generated landing pages, and strategies for increased opt-in rates. This episode is part of a series by marketing experts Eric Siu and Neil Patel, offering concise marketing tips and strategies.

Learn More About The Work We’ve Done

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Educational Videos

— Testimonials

Our Creds

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— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading
Entrepreneurs
start-growing

Level Up Your Marketing Without Increasing Your Headcount

Elevate Educational Videos