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Maximizing Property Exposure with Specialized SEO Strategies for Real Estate Professionals

Are you finding it challenging to elevate your property listings to the top of search engine results? Is the struggle with low website visitors and inquiries for your real estate services causing you concern?

This is a common hurdle for many real estate professionals. Despite putting in the work, your online presence may not be strong enough to capture the attention of potential home buyers and sellers using key real estate search terms. This can lead to missed connections, missed opportunities, and, ultimately, a negative impact on your business growth.

Effective search engine optimization (SEO) can be the key to overcoming these obstacles. SEO for real estate is a comprehensive approach that includes targeted keyword research, optimizing your website’s structure, crafting engaging property content, building a network of quality backlinks, and more.

At Single Grain, we specialize in delivering SEO strategies that are tailored to the unique needs of real estate agents. We have the expertise to enhance your digital footprint, ensuring that your listings and services gain the prominence they deserve. Partner with us to transform your online searches into concrete leads and grow your real estate business.


Unlock Your Property Listings' Potential with Single Grain's SEO Expertise

At Single Grain, we specialize in delivering targeted SEO solutions specifically catered to the real estate sector. Our seasoned SEO professionals are dedicated to pinpointing the most impactful keywords for real estate agents, optimizing your online presence to ascend the search engine ranks for these crucial terms.

Our approach extends beyond mere website optimization. We meticulously develop compelling content that not only captivates potential home buyers and sellers but also aligns with search engine best practices. This, combined with our strategic link-building efforts, bolsters your site’s credibility and improves its visibility in search results.

Partnering with Single Grain means you benefit from our proven SEO methodologies and cutting-edge analytics tools, which we utilize to track your campaign’s progress, gauge its success, and refine your SEO tactics for peak performance.

Our real estate-focused SEO services encompass:

  • Targeted keyword research and optimization for the real estate market
  • Creation of engaging, industry-relevant content
  • Strategic link building to enhance online authority
  • Comprehensive on-page and off-page SEO practices
  • Detailed website SEO evaluations
  • Local SEO to capture your specific market and global SEO for international reach
  • Precise SEO tracking and result analysis

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Wikipedia’s SEO Strategy, 2024 Marketing Predictions, Iman Ghadzi’s Secret to 100M Views, and If Blogging Is Still Worth It (Marketing 101 Dec 2023 Week 3)

In this episode, we explore why Wikipedia consistently ranks well on Google, the effectiveness of Google ads, identity layering in marketing, and predictions for 2024, including podcast growth, YouTube dominance, blogging, and the potential blunting of programmatic SEO. We also discuss SEO strategies for generating more traffic, content strategy for social media, making money online, and ad spend management. The episode also touches on the importance of creating unique content and the potential decreasing effectiveness of black hat SEO tactics.

Learn More About The Work We’ve Done

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • Why should a real estate agent invest in SEO services?

    In the competitive real estate landscape, visibility is everything. SEO services help your listings and services appear in front of potential buyers and sellers actively searching online. A well-optimized website can draw in targeted traffic, increase your brand’s trustworthiness, and ultimately lead to more leads and closed deals. It’s not just about being seen; it’s about being found by the right people at the right time.

  • How long does it typically take to see results from SEO for real estate?

    SEO is a long game, but don’t let that deter you! Typically, it can take several months to see significant changes in search rankings due to the competitive nature of real estate keywords. However, with a strategic approach, you may begin to notice incremental improvements relatively quickly. Remember, consistent effort and patience are key to climbing up those search result pages.

  • Can SEO services help me target local homebuyers and sellers?

    Absolutely! Local SEO is a game-changer for real estate agents looking to capture the attention of homebuyers and sellers in specific geographical areas. By optimizing for local search terms and leveraging tools like Google My Business, we can help your agency appear prominently in local search results, maps, and directories, connecting you with the community you serve.

  • What kind of content should a real estate agent's website have for effective SEO?

    Content is king in SEO, and for real estate, it’s about quality and relevance. Your website should feature compelling property listings, informative blog posts on home buying/selling tips, neighborhood guides, and market trends. This not only helps with SEO but also establishes your expertise and assists clients in their journey, making your site a go-to resource.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Real Estate Visibility

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth


Level Up Your Marketing Without Increasing Your Headcount

Elevate Real Estate Visibility