“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Attract and Engage Staff with Cutting Edge Talent Acquisition
Are you finding it challenging to draw in the best talent to your San Diego-based business?
High-quality employees are the engine that propels a company forward. However, securing such talent can often feel like an uphill battle. Traditional recruitment methods may seem ineffective, and the anticipated cost of an agency might appear daunting. But the reality is, without a robust recruitment marketing strategy, you’re not just missing out on potential employees, but also valuable time and resources.
The key to overcoming this challenge lies in a tailored recruitment marketing approach that enhances your company’s brand and captivates potential candidates right from the start.
At Single Grain, we specialize in doing just that. We understand the unique needs of businesses in San Diego and beyond, and we know the right channels and tactics to not only reach, but also resonate with the top talent in the market.
Your Chief Partners in Recruitment Marketing
As a San Diego-based recruitment marketing agency, we leverage a data-centric strategy to enhance your employer branding, making sure the right candidates perceive you as their dream employer. We craft a distinctive employee value proposition (EVP) that distinguishes you from your rivals.
In addition, we refine the candidate journey, skillfully guiding top talent from their initial encounter with your brand to the final job proposal and their tenure as an employee.
We also employ a mix of organic and paid marketing techniques and platforms to boost visibility and engagement, ensuring a steady stream of high-quality applications.
Here are some of the key services we offer at our San Diego location:
- Employer branding
- Candidate experience enhancement
- Job advertising and promotion
- Social media recruitment campaigns
- SEO for job postings
- Content marketing
- Analytics to assess and fine-tune recruitment campaigns
Discover Featured Podcast Episode
Diving Deeper on the LinkedIn UGC Strategy #2606
In this episode, we discuss LinkedIn's user-generated content (UGC) strategy and how it leverages AI to rank higher in search results. We highlight the gamification aspect of the strategy, where LinkedIn incentivizes users to post by giving them badges. While the increase in traffic is significant, Neil emphasizes the importance of focusing on key performance indicators (KPIs) that drive revenue and conversions, rather than just traffic numbers. We also mention the potential of AI-enhanced content and programmatic SEO for all websites.
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Boosts Organic Search Results & Visibility with Single Grain
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Their Cost Per MQL by 72.49% with Single Grain
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454% growth in Google Ads revenue after account restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure
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107% Increase in Organic Traffic Through Content Marketing
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What sets you apart from other recruitment marketing agencies?
Our team isn’t simply a recruitment marketing agency; we’re masters in the art of talent acquisition enhancement, stationed right here in San Diego. Our history is rich with success stories across a diverse range of sectors, from agile startups to global powerhouses. We don’t subscribe to the notion of a universal strategy, but rather, we craft tailored plans that merge industry-leading methodologies, cutting-edge approaches, and key data-driven insights. Being strategically positioned within a hub of talent acquisition, we’re always in tune with the pulse of the latest recruitment marketing trends.
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How does recruitment marketing differ from traditional marketing?
Recruitment marketing, as practiced here in San Diego, is not simply about promoting job vacancies. It’s about positioning your organization as the ultimate workplace destination. The goal is to captivate, engage, and cultivate potential talent even before they submit their job applications. It goes beyond the realm of conventional job advertisements. It’s about constructing a compelling employer brand, designing enticing career webpages, harnessing the power of social media, and ensuring a smooth, memorable experience for every candidate.
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Which channels are most effective for recruitment marketing?
When it comes to the triumph of a recruitment marketing strategy, particularly in the vibrant city of San Diego, the key lies in selecting the appropriate channels that resonate with your prospective candidates. We evaluate a myriad of elements including the specific industry, nature of the job, candidate demographics, among others. Our approach combines the best of both worlds – traditional and digital platforms. This ranges from job boards and career expos to social media and email marketing, all underpinned by rigorous data analysis and dynamic market insights to ensure the highest possible return on your investment.
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What's a typical budget for recruitment marketing?
When it comes to determining a budget for recruitment marketing, there isn’t a one-size-fits-all approach, especially in a diverse market like San Diego. This is because it’s largely influenced by factors such as your organization’s size, hiring requirements, and financial capabilities. We offer tailored proposals, suggesting budget distributions that efficiently connect with, draw in, and engage your potential hires. Be it channeling funds into a career website makeover, social media initiatives, or employer branding efforts, we’re committed to ensuring each penny is strategically utilized to meet your talent acquisition objectives.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
