
“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
Does the complexity of buying digital ad space feel like a maze you can’t navigate?
Understanding the ins and outs of the digital ecosystem can be daunting. It’s not about merely buying ad space, but about reaching the right audience at the right time, with the right message. Multiply these requirements with the array of digital platforms and the task becomes seemingly impossible.
A programmatic approach to media buying can break down this complexity and put you in the driver’s seat of your digital advertising. Efficient and data-driven media buying is only a programmatic strategy away.
Single Grain, as a top-notch programmatic media agency, is equipped to implement efficient ad buying systems for you, specifically designed to maximize your ad impressions, clicks and conversions. Let Single Grain guide your journey through the labyrinth of digital advertising.
Investing in programmatic advertising with Single Grain ensures precision, data-driven results. We leverage technology and data for real-time bidding on ad spaces, ensuring you connect with your target audience cost-effectively.
Maximizing your ROI goes beyond buying ad space; it’s about utilising intelligent algorithms for high-impact ad placements. Single Grain can provide just that. We aim for the best placements that ensure your ads get seen by the right audience, leading to improved engagement and conversion rates.
Our dedicated team at Single Grain will work hand-in-hand with you to bring your programmatic advertising vision to life, manage your campaigns, and provide insightful reports to keep you updated on the results.
Key services offered by Single Grain as a programmatic media agency include:
In this episode, we discuss LinkedIn's user-generated content (UGC) strategy and how it leverages AI to rank higher in search results. We highlight the gamification aspect of the strategy, where LinkedIn incentivizes users to post by giving them badges. While the increase in traffic is significant, Neil emphasizes the importance of focusing on key performance indicators (KPIs) that drive revenue and conversions, rather than just traffic numbers. We also mention the potential of AI-enhanced content and programmatic SEO for all websites.
A programmatic media agency essentially helps your business leverage data and technology to automate and optimize the buying and selling of digital advertising in real-time. This approach ensures your ads reach the right audience at the right time and in the right context. By using programmatic technologies, we can help you increase efficiency, improve targeting, and gain greater control and transparency over your advertising spend.
Traditional media buying can be a manual, time-consuming process involving negotiations and paperwork. With programmatic buying, the process is automated and driven by data. It allows for more precise targeting and real-time optimization. This means your ads reach the right people in the right context, potentially leading to better engagement and conversion rates. It’s a game-changer in the world of digital advertising.
Absolutely! A well-executed programmatic strategy can drive significant improvements in your advertising ROI. By harnessing the power of data and real-time bidding, we can ensure your ads are seen by the right audience at the right time. This level of precision targeting reduces wasted spend and increases the likelihood of conversion. Plus, with real-time analytics, we can continuously optimize your campaigns for even better results.
Programmatic advertising can be beneficial for any business that uses digital advertising as part of its marketing strategy. From small businesses looking to increase their local presence to multinational corporations aiming for global reach, programmatic offers precise targeting and scalability. However, the strategies and platforms used may vary depending on your business size, goals, and target audience. We can help tailor a programmatic strategy that best suits your specific needs.
We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”