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Unlocking Potential With Programmatic Marketing

Does the landscape of programmatic advertising seem overwhelming in the dynamic world of travel and tourism?

Your travel business may be grappling with the complexities of managing ad bidding, data analysis, and media buying across various platforms. This can be frustrating and disorientating, stifling your growth potential and diverting energy from your core operations. Are you finding it challenging to reach your target audience amidst the noise of the competitive travel industry?

However, with a well-executed programmatic marketing strategy, these obstacles can transform into opportunities. With the right support, you can harness the full potential of programmatic advertising to target travelers more precisely, reduce ad spend waste and enhance your ROI. Imagine being able to reach your ideal customer at the right time, in the right place, with the perfect offer?

At Single Grain, we can unravel the complexity of programmatic advertising, turning it into a powerhouse for your growth in the travel industry. Our team of experts leverages advanced technology and data insights to offer unmatched programmatic marketing services tailored to your business needs. Let us help you navigate the digital landscape, so you can focus on creating unforgettable travel experiences for your customers.


Ultimate Programmatic Marketing Solutions

At Single Grain, we focus on delivering comprehensive programmatic marketing services to unlock the potential of your travel business. We simplify programmatic advertising, crafting strategies that reach your target audience of globetrotters and vacationers effectively while optimizing your ad spends.

Our expert team works tirelessly to identify the audiences that matter most to your travel business. We use data-driven insights to create personalized campaigns that resonate with potential tourists and drive booking rates.

More than just an agency, we’re your strategic partner, working closely with you to identify your digital advertising goals and designing campaigns that align with these objectives. Whether you're promoting a tropical resort or a city tour, we're here to help.

Single Grain's primary programmatic marketing services for the travel industry include the following:

  • Real-time data analysis and reporting
  • Programmatic display advertising
  • Video and mobile programmatic marketing
  • Advanced audience targeting and segmentation
  • Contextual and behavioral targeting
  • Bid management and real-time bidding

— Our clients love us

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“We can count on them to bring new ideas to the table consistently”

“Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.”

— Jacqueline Foster
Demand Generation Marketing, Lever.co

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

Frequently Asked Questions

And We Have The Answers

  • How does programmatic marketing services differ from traditional marketing?

    Programmatic marketing services revolutionize the way promotions are handled, leveraging cutting-edge technology specifically in the travel industry. This approach harnesses the power of AI and real-time bidding to distribute inventory across various platforms such as mobile, display, video, and social media. This is a departure from conventional methods where purchases are made directly from publishers. Programmatic buying automates this process, facilitating real-time optimization. It paves the way for more targeted, personalized, and efficient promotions, a feature that traditional marketing methods often fall short of. This innovation is truly transforming the landscape of travel promotions.

  • What are the key benefits of using programmatic marketing services?

    In the travel industry, programmatic marketing services can be a game-changer. They offer unparalleled efficiency by automating the advertisement procurement process, freeing up valuable time and resources. This technology also provides real-time data and analytics, empowering you to swiftly fine-tune your campaigns for optimal performance. Furthermore, it offers a detailed level of audience targeting, ensuring your travel deals and packages reach the right people at the most opportune time with a message that resonates. With programmatic marketing, you're at the helm, guaranteeing your promotions land directly in the view of your desired travel enthusiasts.

  • How does programmatic marketing services ensure data privacy?

    We recognize the criticality of safeguarding personal information, particularly in the travel industry. Our programmatic marketing services utilize traveler data for pinpoint accuracy in targeting, yet we guarantee this is executed within the boundaries of privacy legislations such as the GDPR and CCPA. We anonymize all individual data and employ it exclusively for the objective of delivering pertinent travel-related advertisements. We also collaborate with esteemed data providers who strictly comply with privacy laws and guidelines. The privacy of your potential travelers is as significant to us as orchestrating successful marketing campaigns.

  • Can small businesses benefit from programmatic marketing services?

    Indeed! Programmatic marketing services aren't solely the domain of industry giants. Even if you're a boutique travel agency, you can leverage the accuracy and efficiency of programmatic advertising. This technology empowers you to vie for attention in the same arena, connecting with your ideal globetrotters effectively within your financial means. Additionally, it offers real-time analytics, enabling you to gain deeper insights into your customers' travel preferences and fine-tune your campaigns for superior outcomes. Therefore, irrespective of your size, programmatic marketing can be a formidable ally in your digital marketing strategy.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Level Up Your Marketing Without Increasing Your Headcount

Work With Us