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Unlocking Potential With Programmatic Marketing

Does the world of programmatic advertising in the gaming industry seem like a complex maze?

Your gaming company may be wrestling with the intricacies of managing ad bidding, data analysis, and media buying across various platforms. This can feel like a challenging boss level, hindering your game's growth potential and diverting energy from your core development tasks.

However, with a well-executed programmatic marketing strategy, these challenges can turn into power-ups. With the right support, you can harness the full potential of programmatic advertising to target gamers more precisely, reduce ad spend waste and enhance your ROI.

At Single Grain, we can decode the enigma of programmatic advertising, turning it into a power-up for your game's growth. Our team of experts leverages advanced technology and data insights to offer unmatched programmatic marketing services tailored to your gaming business needs.


Ultimate Programmatic Marketing Solutions

At Single Grain, we specialize in providing comprehensive programmatic marketing services tailored for the gaming industry, unlocking the potential of your gaming business. We demystify programmatic advertising in the gaming world, crafting strategies that connect with your target gamers effectively while optimizing your ad spends.

Our expert team works relentlessly to identify the gaming audiences that matter most to your business. We use data-driven insights to create personalized campaigns that resonate with potential gamers and drive conversion rates.

We are more than just a marketing agency, we’re your strategic partner in the gaming industry, collaborating closely with you to identify your digital advertising goals and designing campaigns that align with these objectives.

Single Grain's primary programmatic marketing services for the gaming industry include the following:

  • Real-time data analysis and reporting
  • Programmatic display advertising for games
  • Video and mobile programmatic marketing for gaming
  • Advanced gamer targeting and segmentation
  • Contextual and behavioral targeting within gaming environments
  • Bid management and real-time bidding

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How does programmatic marketing services differ from traditional marketing?

    Programmatic marketing services revolutionize the promotion process within the gaming industry by leveraging cutting-edge technology. This approach utilizes AI and real-time bidding to secure inventory across various platforms such as mobile, display, video, and social media. This is a departure from conventional methods where purchases are made directly from publishers. Programmatic buying automates this process, allowing for real-time enhancement. It facilitates focused, customized, and effective promotion, addressing the limitations of traditional marketing. It's indeed a transformative force in the world of game promotion.

  • What are the key benefits of using programmatic marketing services?

    Programmatic marketing services, when applied to the gaming industry, unlock a plethora of advantages. They streamline the acquisition process through automation, conserving both time and resources. These services also offer real-time data and analytics, empowering you to swiftly fine-tune your strategies to optimize your campaign's impact. Furthermore, they offer a detailed level of player targeting, ensuring your message reaches the right gamers at the perfect moment. With programmatic marketing, you're at the helm, guaranteeing your promotions connect with your intended gaming audience with pinpoint accuracy.

  • How does programmatic marketing services ensure data privacy?

    We appreciate the significance of safeguarding user data. In the realm of programmatic marketing services within the gaming industry, we utilize player data for accurate targeting, but we are committed to doing so within the boundaries of privacy legislations such as GDPR and CCPA. We anonymize all personal information and employ it exclusively for the delivery of pertinent in-game ads. We also collaborate with trustworthy data suppliers who strictly comply with privacy regulations and standards. The privacy of your gaming community is as crucial to us as orchestrating successful marketing campaigns.

  • Can small businesses benefit from programmatic marketing services?

    Definitely! Programmatic marketing services aren't exclusive to gaming industry giants. Even if you're a budding game developer or a small gaming company, you can leverage the accuracy and efficiency of programmatic advertising. It empowers you to vie in the same arena, connecting with your target gamers proficiently within your budget constraints. Moreover, it offers real-time analytics, which aids you in gaining deeper insights into your gamers' behavior and fine-tuning your campaigns for enhanced outcomes. Thus, irrespective of your size, programmatic marketing can be a potent weapon in your digital marketing repertoire.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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