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Maximizing Returns with Programmatic Advertising

Feeling overwhelmed with navigating the complex world of programmatic advertising in the real estate market? Are ad spend inefficiencies or lack of targeted reach keeping you up at night?

Let's face it. The landscape of programmatic ad buying, especially in the real estate sector, is littered with intricate platforms, algorithms, and bidding strategies that can be daunting to decipher without specialist knowledge or experience. Your marketing dollars need to work for you, not against you, and this often requires a refined strategy and expertise.

The solution to harnessing the power of efficient programmatic advertising lies in utilizing programmatic managed services. By taking advantage of comprehensive managed services, real estate businesses can unlock precision targeting and maximize their return on ad spend.

Here at Single Grain, we understand the nuanced ecosystem of programmatic ad buying in the real estate industry. With our team of seasoned industry professionals and proven track record, we can turn your programmatic challenges into growth opportunities.


Our Specialties in Programmatic Managed Services

Single Grain's programmatic solutions are tailored to address the unique needs of your real estate business, optimizing your ROI. By leveraging data-driven strategies and advanced technologies, we ensure your property ads reach the right potential buyers or tenants at the optimal time, all within your set budget.

We understand that the real estate market is ever-changing, so we maintain an agile approach to ensure your campaigns stay current and effective in the dynamic digital landscape.

Our ongoing campaign optimization and real-time reporting also give you unmatched transparency and control over your property campaigns. It’s not just about reaching your targets, it’s about surpassing them and closing deals faster.

Here is a glimpse into key services you can expect from Single Grain's programmatic managed services tailored for the real estate industry:

  • Media strategy & buying
  • Programmatic display & video
  • Direct & private marketplace deals
  • Targeting & segmentation
  • Performance monitoring & optimization
  • Transparent reporting & analytics

— Our clients love us

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“We can count on them to bring new ideas to the table consistently”

“Single Grain has been key in helping us generate B2B engagement across digital channels. We can count on them to bring new ideas to the table consistently and that's why we love working with them.”

— Jacqueline Foster
Demand Generation Marketing, Lever.co

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

Frequently Asked Questions

And We Have The Answers

  • What exactly are programmatic managed services?

    In the realm of real estate, programmatic managed services function as a unique and advanced form of digital promotion. These services leverage cutting-edge technology to automate the procurement, positioning, and fine-tuning of media inventory in real time. This innovative approach transcends the conventional, labor-intensive methods, employing machine learning and data-centric algorithms to serve tailored and relevant ads to your prospects. By automating this process, your property marketing campaigns are streamlined, enhancing efficiency and efficacy in reaching potential buyers or tenants.

  • How can programmatic managed services benefit my business?

    In the realm of real estate, programmatic managed services can provide a multitude of advantages to your enterprise. Primarily, they can dramatically augment your property marketing efficacy by automating the property ad procurement process. This implies that you can connect with your prospective buyers or tenants more efficiently, and frequently at a reduced expense. Secondly, they facilitate real-time optimization, implying that your promotional campaigns can perpetually evolve based on live data. Finally, with programmatic advertising, you can harness data to gain deeper insights into your clients and customize your communication to them, thereby boosting engagement and conversion rates.

  • Are programmatic managed services suitable for every type of business?

    Programmatic managed services are not exclusively for sprawling conglomerates. They can be remarkably advantageous for entities of all scales, even within the real estate sector. The crux lies in comprehending your target market and their digital footprints. By harnessing data-powered insights, programmatic advertising can assist you in connecting with the appropriate audience, at the ideal moment, with a tailored message. Regardless of your firm's size within the real estate industry, if you're aiming to amplify your online marketing initiatives and yield more impactful outcomes, programmatic managed services could be an outstanding match.

  • How can I get started with programmatic managed services?

    Embarking on the journey with programmatic managed services in the real estate sector starts by defining your business objectives and identifying your target audience. Once these elements are crystal clear, you can collaborate with a reliable partner specializing in programmatic advertising. This partner will navigate you through the process, deploy the appropriate strategies, and oversee your campaigns. They will assist you in harnessing data and technology to connect with your potential property buyers or renters in a more effective and efficient manner. Bear in mind, the ultimate aim is not merely to automate your advertising initiatives, but to enhance their precision, personalization, and success rate.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Level Up Your Marketing Without Increasing Your Headcount

Work With Us