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Maximizing Returns with Programmatic Advertising

Feeling overwhelmed with navigating the complex world of programmatic advertising in the gaming industry? Are ad spend inefficiencies or lack of targeted reach in your gaming campaigns keeping you up at night?

Let's face it. The landscape of programmatic ad buying for gaming is littered with intricate platforms, algorithms, and bidding strategies that can be daunting to decipher without specialist knowledge or experience. Your marketing dollars need to work for you, not against you, and this often requires a refined strategy and expertise in the gaming market.

The solution to harnessing the power of efficient programmatic advertising in the gaming world lies in utilizing programmatic managed services. By taking advantage of comprehensive managed services, gaming businesses can unlock precision targeting and maximize their return on ad spend.

Here at Single Grain, we understand the nuanced ecosystem of programmatic ad buying in the gaming industry. With our team of seasoned industry professionals and proven track record, we can turn your programmatic challenges into growth opportunities for your gaming business.


Our Specialties in Programmatic Managed Services

At Single Grain, our programmatic solutions are tailored to meet the unique demands of the gaming industry. We understand the importance of reaching the right players at the right time, and we use data-driven strategies and advanced technologies to optimize your ad campaigns within your set budget.

We recognize that the gaming landscape is ever-evolving, with new trends and player preferences emerging constantly. That's why we maintain an agile approach, adapting your campaigns to stay relevant and effective in this dynamic digital arena.

Our commitment to ongoing campaign optimization and real-time reporting ensures you have full transparency and control over your campaigns. It's not just about hitting your targets, it's about exceeding them and achieving high scores in player engagement and ROI.

Here's a sneak peek into the key services you can expect from Single Grain's programmatic managed services, all tailored to the gaming industry:

  • Media strategy & buying
  • Programmatic display & video
  • Direct & private marketplace deals
  • Targeting & segmentation
  • Performance monitoring & optimization
  • Transparent reporting & analytics

Ready to level up your game advertising strategy? Let Single Grain's programmatic managed services help you achieve your goals.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What exactly are programmatic managed services?

    In the context of the gaming industry, programmatic managed services represent a revolution in digital marketing strategies. These services utilize cutting-edge technology to automate the acquisition, positioning, and fine-tuning of media assets, all in real time. This approach transcends the constraints of conventional, labor-intensive methods. By leveraging the power of machine learning and data-centric algorithms, programmatic advertising delivers tailored and engaging ads to your gaming audience. This automated method not only simplifies the ad purchasing process but also enhances the efficiency and impact of your marketing campaigns.

  • How can programmatic managed services benefit my business?

    Programmatic managed services can be a game-changer in the gaming industry. They can supercharge your promotional strategies by automating the game ad purchasing process, enabling you to connect with your target gamers more efficiently and often at a reduced cost. Furthermore, they facilitate real-time enhancement, allowing your campaigns to evolve based on live player data. Finally, programmatic advertising empowers you to utilize data to gain a deeper understanding of your players, enabling you to customize your game narratives to them, thereby boosting player engagement and in-game purchases.

  • Are programmatic managed services suitable for every type of business?

    Programmatic managed services are not solely the domain of colossal corporations. They can be game-changers for entities of all scales, even within the dynamic gaming industry. The secret lies in comprehending your player base and their online gaming habits. By harnessing data-driven insights, programmatic advertising can empower you to connect with the right gamers, at the most opportune moments, with the most compelling narratives. No matter the size of your gaming enterprise, if you're aiming to turbocharge your digital marketing initiatives and yield more impactful outcomes, programmatic managed services could be your winning strategy.

  • How can I get started with programmatic managed services?

    Embarking on your journey with programmatic managed services in the gaming industry starts with a clear comprehension of your business objectives and player base. Once these elements are crystallized, you can collaborate with a reputable partner in programmatic advertising. They will navigate you through the intricacies, deploy the appropriate strategies, and oversee your promotional campaigns. They'll assist you in harnessing data and cutting-edge technology to connect with your gaming audience in a more impactful and streamlined manner. Bear in mind, the aim isn't merely to automate your promotional endeavors, but to fine-tune them, making them more player-centric, personalized, and ultimately, triumphant.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Work With Us