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Maximizing Returns with Programmatic Advertising

Feeling overwhelmed with navigating the complex world of programmatic advertising? Are ad spend inefficiencies or lack of targeted reach keeping you up at night?

Let’s face it. The landscape of programmatic ad buying is littered with intricate platforms, algorithms, and bidding strategies that can be daunting to decipher without specialist knowledge or experience. Your marketing dollars need to work for you, not against you, and this often requires a refined strategy and expertise.

The solution to harnessing the power of efficient programmatic advertising lies in utilizing programmatic managed services. By taking advantage of comprehensive managed services, businesses can unlock precision targeting and maximize their return on ad spend.

Here at Single Grain, we understand the nuanced ecosystem of programmatic ad buying. With our team of seasoned industry professionals and proven track record, we can turn your programmatic challenges into growth opportunities.

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Our Specialties in Programmatic Managed Services

Single Grain’s programmatic solutions are designed to address your business’s specific needs and optimize your ROI. Leveraging data-driven strategies and advanced technologies, we help your ads reach the right audiences at the optimal time, all within your set budget.

We also know the importance of a fluid strategy in response to shifting trends, so we maintain an agile approach to ensure your campaigns stay current and effective in the dynamic digital landscape.

Our ongoing campaign optimization and real-time reporting also give you unmatched transparency and control over your campaigns. It’s not just about reaching your targets, it’s about surpassing them.

Here is a glimpse into key services you can expect from Single Grain’s programmatic managed services:

  • Media strategy & buying
  • Programmatic display & video
  • Direct & private marketplace deals
  • Targeting & segmentation
  • Performance monitoring & optimization
  • Transparent reporting & analytics

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Diving Deeper on the LinkedIn UGC Strategy #2606

In this episode, we discuss LinkedIn's user-generated content (UGC) strategy and how it leverages AI to rank higher in search results. We highlight the gamification aspect of the strategy, where LinkedIn incentivizes users to post by giving them badges. While the increase in traffic is significant, Neil emphasizes the importance of focusing on key performance indicators (KPIs) that drive revenue and conversions, rather than just traffic numbers. We also mention the potential of AI-enhanced content and programmatic SEO for all websites.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

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Frequently Asked Questions

And We Have The Answers

  • What exactly are programmatic managed services?

    Programmatic managed services are a specialized form of digital advertising. They involve using technology to automate the buying, placement, and optimization of media inventory, in real time. Instead of traditional, manual, and time-consuming methods, programmatic advertising takes advantage of machine learning and data-driven algorithms to deliver targeted and personalized ads to your audience. This automated approach can streamline the ad buying process and make your campaigns more efficient and effective.

  • How can programmatic managed services benefit my business?

    Programmatic managed services can offer a variety of benefits to your business. Firstly, they can significantly enhance your marketing efficiency by automating the ad buying process. This means you can reach your target audience more effectively, and often at a lower cost. Secondly, they allow for real-time optimization, meaning your campaigns can continually improve based on live data. Lastly, with programmatic advertising, you can leverage data to better understand your customers and tailor your messaging to them, enhancing engagement and conversion rates.

  • Are programmatic managed services suitable for every type of business?

    Programmatic managed services are not just for large corporations. They can be incredibly beneficial for businesses of all sizes, across various industries. The key is to understand your audience and their online behavior. By leveraging data-driven insights, programmatic advertising can help you reach the right people, at the right time, with the right message. Regardless of your business size or industry, if you’re looking to enhance your digital marketing efforts and drive more effective results, programmatic managed services could be an excellent fit.

  • How can I get started with programmatic managed services?

    Getting started with programmatic managed services begins with understanding your business goals and audience. Once this is clear, you can work with a trusted programmatic advertising partner who will guide you through the process, implement the right strategies, and manage your campaigns. They’ll help you leverage data and technology to reach your target audience more effectively and efficiently. Remember, the goal is not just to automate your advertising efforts, but to make them more targeted, personalized, and successful.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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Level Up Your Marketing Without Increasing Your Headcount

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