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Unlock Precision in Ad Targeting

Struggling to navigate the complexities of programmatic buys?

Effective programmatic buying, while ripe with opportunity to hyper-target your advertising, can be a labyrinth of decision-making and strategy. With the digital advertising landscape constantly evolving, understanding the intricate bidding process and optimizing ad spend has never been more challenging.

Enter the realm where data meets strategy. A programmatic buying agency can clear the fog, offering laser-focused ad targeting and spend efficiency. You need a partner who commands the nuts and bolts of real-time bidding, automated media buying, and data analysis—services that are essential for success.

Single Grain stands at the frontier of programmatic advertising. By merging strategic insight with cutting-edge technology, we steer campaigns to new peaks of success, delivering precision targeting and measurable ROI. Our consulting expertise ensures that your programmatic strategy is not only current but also future-proof.


Single Grain: Programmatic Pioneers

Single Grain is the compass that guides your programmatic buying journey, ensuring each step is towards maximum impact and efficiency. We go beyond the basics; diving deep into audience analysis, we craft personas that resonate with your brand, then leverage robust data to place your ads where they’ll attract real engagement.

Our approach is comprehensive—campaigns are tailored to align with your objectives, using dynamic creative optimization to captivate your desired audience. The algorithmic precision of our real-time bidding strategies ensures your ad spend is an investment yielding substantial returns, not a mere expense. Our agency’s services are designed to navigate the programmatic terrain with finesse.

Adapting in real-time to the digital ecosystem, we optimize your campaigns continuously, pivoting with market and audience shifts to ensure your ads retain relevance and potency. Campaign performance is transparent, with sophisticated analytics driving decisions and informing the path to your goals. Our consulting acumen is your advantage in a crowded marketplace.

  • Data-driven audience targeting
  • Real-time bidding and optimization
  • Advanced analytics and reporting
  • Creative optimization
  • Ad placement strategy

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Surviving AI: The Future of Marketing Agencies

In a collaboration between Perpetual Traffic and Marketing School podcasts, experts Eric Siu, Ralph Burns, Kasim Aslam, and Neil Patel discuss the future of marketing agencies, focusing on the need for value beyond media buying. They share personal stories, insights into their agencies, and the challenges facing media buying agencies. The conversation covers the importance of deeper analysis, client success, the evolving role of automation, programmatic SEO, AI, and the financial realities of running successful agencies.

Learn More About The Work We’ve Done

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • intuit-logo

    31.4K More Clicks and 3.08M More Impressions

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • bittrex-logo

    +193% Increase in Monthly Sign Ups

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What exactly does a programmatic buying agency do?

    A programmatic buying agency specializes in using advanced software and algorithms to purchase digital advertising in real-time. This means your ads are displayed to the right audience at the optimal moment, without the traditional manual bidding process. We streamline your ad-buying strategy, using data-driven insights to ensure your message hits the mark every time, bolstering your campaign’s efficiency and ROI.

  • How can a programmatic buying agency improve my advertising ROI?

    By harnessing the power of real-time bidding and precise targeting techniques, a programmatic buying agency places your ads in front of users who are most likely to engage. This tailored approach minimizes wasted ad spend on uninterested parties, and by continually optimizing campaigns based on performance data, we continually refine your strategy to maximize returns.

  • Is programmatic buying suitable for all types of businesses?

    Absolutely! Programmatic buying is a versatile approach that benefits a wide array of businesses, from e-commerce to B2B services. Whether you’re aiming to boost brand awareness, drive sales, or increase subscriptions, a programmatic buying agency can adapt strategies to meet your unique goals and reach your specific audience effectively.

  • What makes programmatic buying more efficient than traditional ad placements?

    Unlike traditional methods that often involve guesswork and set-it-and-forget-it campaigns, programmatic buying employs real-time data to make instantaneous ad placement decisions. This dynamic approach allows for ongoing optimization, ensuring that your adverts are not just seen, but seen by those with the highest propensity to take action, resulting in a more efficient use of your advertising budget.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Optimize Ad Efficiency

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Optimize Ad Efficiency