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Boost Your Brand's Impact on Instagram

Struggling to harness the immense potential of Instagram for expanding your hotel’s visibility and guest engagement? Feeling overwhelmed with crafting a coherent Instagram marketing strategy that actually communicates your hotel’s unique charm, attracts potential guests, and fosters engagement?

Many hotels face these hurdles when trying to navigate the vibrant and dynamic landscape of Instagram. The fusion of creative, strategic, and analytical skills necessary to master Instagram marketing can leave you feeling like you’re lost in a bustling city without a map.

However, it doesn’t have to be this way. With the right Instagram marketing agency, your hotel can transform these challenges into not just opportunities, but lasting success. We can help you craft a compelling presence on Instagram that resonates with your target audience and strengthens your hotel’s identity.

Single Grain is the ideal partner in this endeavor. Our deep understanding of the effects of visual storytelling and perceptive audience analysis, coupled with innovative strategies, enables us to develop highly effective Instagram marketing campaigns for hotels of all sizes. Let us help you turn your Instagram into a vibrant digital lobby, welcoming guests from all over the world.


Master Instagram with Single Grain

At Single Grain, we are seasoned navigators of the Instagram landscape, specializing in crafting strategies that harness Instagram’s unique features to maximize visibility and engagement for your hotel brand. From designing captivating posts that showcase your property’s charm and creating compelling stories that highlight your exceptional services, to leveraging the potential of IGTV and Instagram Live for virtual tours and behind-the-scenes glimpses, our expertise is all-encompassing.

We also recognize the significance of cultivating a genuine community on Instagram. Our approach is designed to attract quality followers – potential guests who appreciate your hotel’s unique offerings and engage in meaningful interactions. Plus, as analytical maestros, we continually evaluate your campaign’s results to optimize your return on investment and maintain growth.

Essentially, we help hotels turn Instagram into their success story. We understand that each hotel is unique, with its own character and charm, and therefore, we offer tailored strategies and solutions that align with your specific business goals and resonate with your target audience.

Single Grain’s Instagram marketing services for the hotel industry include:

  • Instagram account setup and optimization
  • Content creation and curation
  • Instagram Ads management
  • Instagram influencer partnerships
  • Monitoring, reporting and analytics

Discover Featured Podcast Episode

Eric Siu and Neil Patel
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LinkedIn's Genius New SEO Strategy? #2583

In this episode (#2583), we discuss LinkedIn's potentially genius new SEO strategy and whether or not we think it will last. We examine the combination of user-generated content (UGC), AI, and SEO that led to a significant increase in traffic for LinkedIn, but we also highlight the fact that increased traffic doesn't always lead to increased conversions. We share our thoughts on the long-term sustainability of this strategy and provide takeaways that businesses can implement in their own strategies. Tune in for all this and more!

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How do you measure the success of Instagram marketing campaigns?

    Our approach to gauging the effectiveness of Instagram promotional initiatives for your hotel involves a thorough examination of engagement metrics, the expansion of your follower base, the frequency of website visits originating from Instagram, and the conversion rates. Our experts employ advanced analytics instruments to monitor and provide real-time updates on your campaign’s progress. Additionally, we collaborate with you to set definitive KPIs and objectives for your Instagram marketing strategies, guaranteeing that we are generating the most beneficial outcomes for your hospitality business.

  • What types of Instagram marketing services do you offer?

    As a seasoned agency, we provide an array of Instagram marketing solutions, meticulously crafted to address the distinctive requirements of your hotel business. Our suite of services encompasses Instagram profile administration, hospitality-focused content generation, collaboration with influencers, targeted promotional campaigns, and comprehensive data analysis and reporting. Together, we’ll devise a bespoke Instagram marketing blueprint that harmonizes with your hotel’s strategic objectives, propelling you towards your desired milestones.

  • How do you ensure that you are targeting the right audience with our Instagram marketing campaigns?

    Our approach to your hotel’s Instagram marketing strategy is rooted in a deep understanding of your unique guest profile. We employ a blend of guest research, data interpretation, and guest segmentation to ensure we’re reaching the right people with your Instagram promotional campaigns. Our dedicated team will delve into a comprehensive exploration of your ideal guest, examining factors like their demographic characteristics, travel preferences, and booking behaviors. This invaluable insight is then utilized to craft highly tailored Instagram advertisements and content that not only resonate with your potential guests but also stimulate engagement and bookings.

  • How do you stay up-to-date with the latest Instagram marketing trends and best practices?

    Our squad of Instagram marketing maestros remains at the forefront of the newest trends and superior methodologies, thanks to continuous learning, exploration, and trial. We are ceaselessly refining our strategies and techniques to guarantee that we provide the most effective outcomes for our clientele. Moreover, we frequently engage in hospitality industry gatherings and partake in digital communities to maintain our connection with other Instagram marketing connoisseurs and keep abreast of the latest trends and superior methodologies.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth


Level Up Your Marketing Without Increasing Your Headcount

Work With Us