We Have Driven Impact At

  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo
  • client logo

Finding the Balance in Your Content Strategy

Are you finding it challenging to consistently create content that engages your audience?

Striking a balance between branded and curated content can be an intricate process. Too much branded content may risk coming off as salesy, while an abundance of curated content might lead to a missed opportunity in building your brand identity.

What you need is an expert hybrid content agency that knows how to seamlessly weave together branded and curated content to create an engaging narrative for your brand.

That’s where we, at Single Grain, can help. With our expert knowledge in digital marketing, we can develop a content strategy that maintains that delicate balance, ensuring that your brand messaging is communicated effectively without becoming overbearing.

benefit1
benefit2

Single Grain: Your Strategic Hybrid Content Ally

At Single Grain, we understand the fine art of balance in content creation. We aim to craft a perfect mix of original and curated content that keeps your audiences engaged and speaking highly of your brand.

We not only focus on creating content that reflects your brand’s voice, but we also carefully select relevant external content that complements your message. This dual approach ensures a fresh and engaging content flow that resonates with your audience.

Our goal is to help you build stronger relationships with your audience, drive engagement, and ultimately, elevate your brand positioning in the digital landscape.

Our hybrid content agency services include:

  • Branded content creation
  • Content curation
  • Content strategy development
  • Social media management
  • SEO driven content
  • Content distribution and promotion

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Dominating Social Media: What to Post

Neil and Eric analyze 2024 social media engagement trends, discussing high-performing content types, the role of user-generated content, video strategy, AI in CTAs, content upgrades, and SaaS in marketing. They explore AI-generated landing pages and content prompts. This episode, featuring marketing experts Eric Siu and Neil Patel, offers insights into effective marketing strategies and the future of content marketing. Part of a series aimed at enhancing marketing knowledge through concise, actionable videos.

Learn More About The Work We’ve Done

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • intuit-logo

    31.4K More Clicks and 3.08M More Impressions

  • bittrex-logo

    +193% Increase in Monthly Sign Ups

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Brand Growth

— Testimonials

Our Creds

facebook-blueprint
google-analytics
google-partner
microsoft-partner

— Our clients love us

client photo

“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

client photo

“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

client photo

“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading
Entrepreneurs
start-growing

Level Up Your Marketing Without Increasing Your Headcount

Amplify Brand Growth