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Boost Your Digital Analytics with Google Tag Manager

Are your health marketing initiatives getting entangled in a web of tracking codes and pixel placements?

As Google Tag Manager gains traction, it seems inevitable for healthcare providers to step into the world of tag management. The challenge of managing various marketing tags and understanding this new tool can cause unnecessary stress and lead to inefficient tracking, affecting your health promotion efforts negatively.

Single Grain is here to provide a collaborative solution – consulting services for Google Tag Manager, tailored specifically for the health industry. Our comprehensive approach to tag management simplifies the process of monitoring your healthcare website’s analytics, ensuring you have accurate and valuable data to inform your health marketing strategies.

Single Grain stands between you and the tiresome, inefficient tag management. As proven experts in Google Tag Manager, we can guide you through setup, migration, and ongoing management, helping you make the most of this powerful tool in the context of health promotion and patient engagement.


Specialized Google Tag Manager Consulting with Single Grain

At Single Grain, we focus on simplifying your health marketing data tracking. Our specialized Google Tag Manager consulting services ensure smooth setup and effective utilization of Google Tag Manager, maximizing your healthcare website’s analytical capabilities and digital marketing ROI.

We manage the entire migration process, helping your healthcare organization switch to Google Tag Manager without an interruption in data collection. Our team, proficient in tag management, ensures that all the necessary tags are properly set up and the data tracked is accurate and useful for your health services.

Single Grain’s expertise extends beyond initial setup. We offer ongoing Google Tag Manager consulting to keep your tracking process up to date with the ever-evolving health market requirements, enabling you to stay ahead of the competition in the healthcare industry.

Our Google Tag Manager consulting services include:

  • Google Tag Manager setup for health websites
  • Tag Management Migration for health services
  • Ongoing tag management for healthcare
  • Data accuracy verification in health sector
  • Custom tracking strategy development for health services

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more

In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.

Learn More About The Work We’ve Done

Frequently Asked Questions

And We Have The Answers

  • What makes a good Google Tag Manager Consultant?

    A proficient Google Tag Manager Consultant in the health industry not only grasps the technical intricacies of Google Tag Manager (GTM) but also appreciates how it seamlessly fits into your comprehensive digital health strategy. They offer strategic acumen, technical expertise, and data interpretation abilities. They’re capable of establishing and overseeing intricate tag configurations, rectifying any tagging complications, and delivering transparent, practical insights from the amassed data. Additionally, they remain informed about the newest alterations or enhancements in GTM to ensure your healthcare business remains at the forefront of digital innovation.

  • How does a Google Tag Manager Consultant improve my marketing strategy?

    A Google Tag Manager Consultant can supercharge your health industry marketing approach by simplifying the task of gathering and leveraging data. They can assist you in administering and applying diverse tracking codes on your healthcare website without the necessity to alter the site code. This facilitates swifter decision-making, bypassing the typically protracted process of depending on developers for tag deployment. They can also guide you in establishing conversion tracking, patient behavior analysis, and additional analytics to gain a deeper understanding of your audience and fine-tune your health-focused marketing initiatives.

  • What value does a Google Tag Manager Consultant bring to my business?

    A Google Tag Manager Consultant can be an invaluable asset to your health industry organization, enhancing efficiency and data precision. They ensure that your tags are appropriately set up, circumventing typical mistakes that might distort your data. This results in superior insights and more strategic decision-making. They can also assist you in utilizing sophisticated GTM features, such as event tracking and custom variables, to gain a more profound understanding of your users’ behavior. Essentially, they transform your data into a strategic resource for your health-focused initiatives.

  • What should I look for when hiring a Google Tag Manager Consultant?

    When seeking a Google Tag Manager Consultant specifically for the health industry, it’s crucial to find someone with a proven track record in managing GTM accounts effectively. This individual should exhibit a profound comprehension of tag configuration, triggers, variables, and the structure of the data layer. It’s indispensable that they possess outstanding analytical abilities to decipher data and offer actionable insights that can enhance patient care and streamline healthcare processes. They should also have excellent communication skills to articulate intricate concepts lucidly to team members who may not have a technical background. Finally, a proactive approach is key, as they should stay abreast of the latest GTM updates and propose innovative strategies to optimize your data collection and analysis, ultimately improving your healthcare services.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Optimize Healthcare Analytics

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Optimize Healthcare Analytics