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Unlock Your Business Potential with Google Ads

Struggling to unlock the full power of Google Ads for your gaming business? Feel like you’re investing precious resources into your campaigns without seeing the level of player engagement or return on investment you’d hoped for?

This is a common challenge in the gaming industry. A poorly managed Google Ads campaign can deplete your budget and yield underwhelming results. The complexities of bidding, keyword selection, and ad placement in the gaming context require expert knowledge to navigate effectively.

But imagine if you could harness Google Ads to its full potential, driving increased traffic to your games, better player acquisition, and higher in-game purchases.

Single Grain is your solution. As a Google Ads agency with a focus on the gaming industry, we specialize in crafting tailored strategies to optimize your campaigns and extract maximum value from your ad spend.

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Experience Excellence with Single Grain's Google Ads Strategy

At Single Grain, we are committed to helping you redefine your Google Ads strategy for your gaming business. We start by meticulously analysing your game, target audience, and campaign objectives within the gaming industry.

We then develop a custom Google Ads strategy, harnessing our extensive experience in the gaming market to select the right keywords, optimize bids, and craft compelling ad content. Our goal is to increase your visibility in the gaming world, boost conversion rates, and maximize your return on investment.

Working with Single Grain means entrusting your Google Ads campaign to experienced professionals who strive to exceed expectations and deliver substantial, sustainable growth for your gaming business.

Our services include:

  • Google Ads account setup and management for gaming
  • Keyword research and selection specific to the gaming industry
  • Bid management
  • Ad content creation and optimization for gaming
  • Landing page optimization for gaming
  • Data analysis and reporting
  • Conversion rate optimization

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

How Google and Meta Are Using AI To Make Ads Easier For You

In this episode, we discuss how Google and Meta are using AI to make advertising easier and more effective. We highlight Performance Max and Advantage Plus, responsive search ads, AI-generated images and headlines. We emphasize the importance of embracing AI in marketing for future success.

Learn More About The Work We’ve Done

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How does a Google Ads agency distinguish itself from other digital marketing firms?

    Our unique expertise lies in Google Ads – a potent and flexible advertising tool in the gaming industry. We’ve devoted years to perfecting our understanding of Google’s algorithms, ad formats, and bidding tactics, all within the context of gaming. Our team has collaborated with gaming businesses ranging from budding startups to seasoned giants, consistently achieving substantial ROI. Unlike many broad-spectrum agencies, we’re not just acquainted with Google Ads – we’ve mastered it in the gaming realm.

  • How does advertising with Google differ from other digital advertising platforms?

    The scope of Google’s influence is unmatched, particularly in the gaming industry. It’s more than a mere search engine – it’s an expansive network of countless websites, applications, and video content where your game-related advertisements can be showcased. Google’s sophisticated targeting capabilities offer an unprecedented level of precision, allowing you to dictate who encounters your ads, when they do so, and the specific message they receive. This degree of detail is seldom seen in other digital advertising platforms within the gaming realm.

  • Which businesses benefit the most from working with a Google Ads agency?

    Every enterprise stands to gain from Google Ads, and this holds especially true for those seeking to engage a distinct audience possessing unique traits. Whether you’re a gaming studio aiming to appeal to local gamers, an online game retailer focusing on enthusiasts with specific gaming preferences, or a B2B firm targeting professionals within the gaming industry, a Google Ads agency can empower you to connect with your desired audience efficiently.

  • What should my budget be when working with a Google Ads agency?

    The ideal investment for Google Ads is not a one-size-fits-all figure, but rather a tailored amount that takes into account the scale, objectives, and sector of your business. As a google ads agency, we collaborate with you to craft a bespoke strategy that harmonizes the prospective ROI with your gaming company’s financial capacity. Our mission remains consistent – to amplify your returns, irrespective of whether you’re a fledgling gaming startup venturing into Google Ads or a seasoned player aiming to escalate your campaigns.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Gaming Ads

— Testimonials

Our Creds

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— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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Level Up Your Marketing Without Increasing Your Headcount

Elevate Gaming Ads