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Boost Your Online Course Sales Through Targeted PPC

Is your eLearning business struggling to get adequately noticed in the crowded digital learning space?

  • Perhaps you are investing in Pay-Per-Click (PPC) advertising but aren’t seeing the returns you envisioned.
  • Or perhaps the cost-per-click is eating away at your budget, leaving your conversion rate wanting.
  • Maybe your ads aren’t targeting the right audience, and your message is getting lost in the process.

Don’t let inefficient PPC campaign management hamper your ability to reach more learners. Collaborate with an agency that has a deep understanding of eLearning PPC needs.

At Single Grain, we fully recognize these challenges and are equipped to help overcome them. We tailor PPC strategies to offer the highest possible ROI, focusing on targeting the correct demographic, optimizing click costs, and enhancing conversion rates.


Why Single Grain Is Your Ideal PPC Solution

First, we at Single Grain undertake a thorough analysis of your present PPC efforts to identify key areas for improvement. We prioritise your budgets and costs, ensuring you pay for clicks that truly make a difference in your conversions.

Next, leveraging tried and tested PPC strategies, we ensure that your ads reach the most appropriate prospective learners — those actively interested in your eLearning courses and ready to engage with your brand. That’s how our eLearning PPC strategies offer a higher ROI.

Lastly, we make sure your PPC ads are evolving as per the changing market trends, your competition, and your audience’s interests. We’re consistently tweaking, testing, and tracking to keep your PPC game strong.

So if you’re looking for an agency specializing in eLearning PPC, Single Grain has got you covered. Here’s a quick overview of the eLearning PPC services we offer:

  • Ongoing PPC audit
  • PPC campaign strategy development
  • Ad creation and testing
  • Target audience research and refinement
  • Bid management for cost optimization
  • Conversion tracking and ROI analysis

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What makes you stand out from other eLearning PPC agencies?

    Our unique angle is our deep-rooted understanding of the eLearning industry. We’ve worked with a wide range of eLearning providers, from learning management system vendors to online course creators. Our team has honed the skills and gathered the insights necessary to drive successful PPC campaigns in this sector. We don’t apply a one-size-fits-all strategy, but rather use a mix of innovative marketing techniques, advanced technology, and data-driven insights to create bespoke marketing strategies for your eLearning business. We’re also always on top of the latest trends in eLearning, ensuring that our strategies are always relevant and impactful.

  • How does PPC for eLearning companies differ from traditional PPC for other businesses?

    While traditional PPC aims at sales or lead generation, PPC for eLearning targets course sign-ups and enrolments. Each click should lead to a potential learner discovering your courses, and therefore the value proposition needs to be compelling. It’s not just about driving traffic, but about attracting the right kind of learners who are genuinely interested in your courses and are more likely to convert.

  • What are the best PPC channels for eLearning businesses?

    The right PPC channel for your eLearning business will largely depend on your target audience. Our team will work diligently to select the most effective platforms that can drive growth for your business. We will carefully analyze which audiences are most likely to respond on a given platform based on our extensive experience and data. Our goal is to ensure that every penny of your PPC spend offers excellent ROI and contributes to your business growth.

  • How much should I budget for an effective eLearning PPC campaign?

    The budget for your PPC campaign will depend on various factors including your business size, goals, and available resources. We will work with you to create a bespoke proposal that outlines the optimal budget allocation for your PPC campaign. We aim to provide a strategy that maximizes your returns and helps you secure more enrolments through efficient and strategic digital marketing. To discuss your requirements in more detail, why not schedule a free consultation with us?

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Work With Us