Just Some Of Our Happy Clients

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Achieving Brown-Breaking ROI through Ecommerce PPC

Does it feel like you've already exhausted all options to maximize your educational institution's pay-per-click (PPC) advertising, but the ROI doesn't seem to meet your expectations?

  • Have you invested substantial funds in your ad campaigns, yet you're not seeing a significant increase in student inquiries or enrollments?
  • You're unsure whether your keywords are reaching your target audience of prospective students and parents effectively.
  • Despite your effort, you're unable to keep up with the constant changes in PPC advertising.

In such scenarios, the right ecommerce pay per click agency, specialized in the education sector, can make a world of difference. At Single Grain, we have the tools and expertise to help unlock your PPC campaign's potential and deliver the ROI you’ve been striving for in the educational landscape.


Expertly Crafted PPC Campaigns Tailored By Single Grain

With Single Grain’s ecommerce PPC experts, your educational institution will no longer be overshadowed in the vast digital advertising space. Our team employs data-driven strategies to understand your prospective students and determine the best keywords and platforms that guarantee high enrollment rates.

We do not just set up your campaigns and leave it at that; we continually monitor, optimize and fine-tune your ads to align with emerging trends and changes in the education sector. Our aim is to ensure that your ads resonate with your target audience, compel clicks and generate student inquiries at an optimal cost.

Ensuring your PPC advertising dollars bring in the highest ROI possible is our priority. Working with Single Grain guarantees a focused and active approach towards your ad campaigns, turning your PPC investment into a valuable asset for your educational institution.

As practitioners in PPC for the education industry, here are core services we provide:

  • Data-driven keyword strategy
  • Competitor analysis
  • PPC campaign planning, management, and optimization
  • Mounting ROI-centric ad campaigns
  • Prospective student targeting and retargeting strategies
  • Conversion Tracking and Analysis

— Our clients love us

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

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“These guys are very good”

“What stands out is that they have a skilled team with subject matter experts in each digital marketing discipline. These guys are very good.”

— Mike Elson

Frequently Asked Questions

And We Have The Answers

  • How does an eCommerce Pay Per Click agency differ from a general digital marketing agency?

    An Education Pay Per Click agency is dedicated to managing paid advertisements specifically for educational institutions. Unlike a typical digital marketing agency that offers a wide array of services, our focus is on fine-tuning PPC campaigns to attract more visitors, boost enrollments, and optimize ROI for your educational platform. Our team is proficient in various educational platforms and comprehends the distinct challenges and prospects associated with online learning. We utilize this expertise to devise tailored PPC strategies that are in line with your institutional goals.

  • What makes PPC advertising essential for eCommerce businesses?

    Pay-per-click (PPC) advertising holds a pivotal position in the realm of education marketing, given its capacity to connect with prospective students when they're most receptive. It's an influential instrument for boosting website visits, augmenting enrolment rates, and fostering institutional recognition. Unlike Search Engine Optimization (SEO), which necessitates a longer span to manifest outcomes, PPC provides immediate prominence on search engine results pages. Moreover, it's remarkably quantifiable and manageable - you have the autonomy to define your budget, select the timing and location of your ads, and fine-tune your campaigns leveraging real-time data to optimize return on investment.

  • How do you choose the right platforms for my eCommerce PPC campaigns?

    The selection of platforms for your educational institution's pay-per-click (PPC) campaigns hinges on your institution's model, target demographic, and the unique dynamics of the education sector. Our adept team will conduct a comprehensive analysis of these elements to pinpoint the platforms where your prospective students or parents are most active. We take into account a range of factors, such as age brackets, user activity, and enrollment trends. Whether it's Google Ads, Bing Ads, Amazon Ads, or social media advertising, we meticulously choose the platforms that can yield the most effective outcomes tailored to your specific requirements.

  • What should I expect to spend on PPC advertising for my eCommerce business?

    The cost of PPC advertising can fluctuate greatly, taking into account factors such as the size of your educational institution, the level of competition, and your specific objectives. It's crucial to remember that with PPC, you're only charged when someone interacts with your advertisement, making it a matter of striking the ideal equilibrium between your budget and the desired click-through rate. We're committed to collaborating with you to develop a cost-effective PPC strategy that yields the highest possible returns for your educational institution. We value transparency, and will provide a tailored proposal that clearly outlines potential expenses and anticipated outcomes. To schedule a complimentary consultation, please click here!

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Level Up Your Marketing Without Increasing Your Headcount

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