“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Unleash Your Potential with Digital Marketing
Ever feel overwhelmed by the ever-evolving digital landscape in the hospitality industry? Struggling to make a significant impact in your chosen market or barely breaking even after multiple online marketing strategies tailored for your hotel?
Hotels often face challenges such as reduced website traffic, stagnant growth, and poor conversion rates. This can be intensely frustrating for ambitious hoteliers seeking to scale up or breakaway from competitive markets. Nothing is more discouraging than a digital campaign that fails to deliver results in the form of bookings and guest satisfaction.
Good news – there’s a solution. Implementing an effective digital marketing strategy can completely revolutionize how your hotel reaches out to, communicates with and sells to your target audience. It can transform your online presence into a vibrant, inviting virtual lobby that attracts guests from all over the world.
Here at Single Grain, we pride ourselves on our ability to provide this service, helping hotels make the most out of their digital marketing. Our services are built to help you achieve your ambitions, improve your online presence, boost website traffic and increase conversion rates. We understand the unique challenges faced by the hospitality industry and are here to help you overcome them.
Expert Digital Marketing Services
Unlock your digital potential with Single Grain, your partner in the hospitality industry. We have the tools, the expertise, and the experience to revolutionize your hotel’s online marketing strategy, ensuring that your establishment stays ahead of the game in today’s digital world. We create unique and comprehensive digital marketing solutions tailored to propel your hotel towards its objectives.
Our approach is simple: we keep our clients at the core of everything we do. By understanding your hotel’s unique needs, we can ensure that our services are tailor-made to meet them. As experts in digital marketing for the hospitality industry, we have mastered the art of converting digital strategies into significant bookings and returns.
Partner with us and experience the difference. Our major services for this solution include:
- Digital strategy and planning
- Search Engine Optimization (SEO)
- Pay Per Click (PPC) management
- Social Media Marketing (SMM)
- Email marketing
- Content Marketing
- Conversion rate optimization
- Web analytics and reporting
Are you ready to transform your hotel’s digital presence and increase your bookings? Let’s start the journey together.
Discover Featured Podcast Episode
What We Are Seeing With AI SEO Right Now #2609
In this episode, we discuss the current trends in AI SEO. We highlight the rise of Q&A pages on websites and the increasing use of AI-driven content creation. However, we caution against relying solely on AI, as it can lead to a decrease in traffic and rankings if not properly QA'd. We emphasize the importance of combining AI with human intervention for successful SEO strategies. Additionally, we mention the growing interest in programmatic SEO and the need for effective QA processes when creating large volumes of content.
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Boosts Organic Search Results & Visibility with Single Grain
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Their Cost Per MQL by 72.49% with Single Grain
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454% growth in Google Ads revenue after account restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure
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107% Increase in Organic Traffic Through Content Marketing
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What exactly are digital marketing services?
Digital marketing services, in the context of the hotel industry, cover an extensive array of online tactics aimed at enhancing your hotel’s visibility, bolstering brand recognition, and boosting bookings. This comprehensive approach can encompass everything from search engine optimization (SEO) to social media promotion, content marketing, email campaigns, and beyond. The objective is to engage your potential guests in the digital spaces they frequent and steer them towards your hospitality offerings. Recognizing that each hotel has its unique charm and clientele, our strategy is always customized to align with your specific requirements, objectives, and target audience.
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How can digital marketing services benefit my business?
In the contemporary era of digital connectivity, establishing a robust online footprint is crucial, particularly in the hotel industry. Digital marketing services can elevate your hotel’s visibility to potential guests who might not discover you otherwise. Whether it’s enhancing your position on search engine results, interacting with prospective guests on social media, or directing specific traffic to your hotel’s website, digital marketing can substantially amplify your online presence. What’s more, it’s quantifiable – you have the ability to monitor and scrutinize the success of your campaigns, empowering you to perpetually refine your approach for superior outcomes.
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Which digital marketing service is right for my business?
The ideal digital marketing services for your establishment hinge on your specific objectives, target clientele, and the unique dynamics of the hotel industry. For instance, if you’re a boutique hotel aiming to attract more local guests, strategies like local SEO and pay-per-click (PPC) advertising could be the most beneficial. Conversely, if you’re a large hotel chain, strategies like email marketing and social media advertising might yield better results. Our team is committed to collaborating with you to comprehend your hotel’s unique needs and to provide bespoke recommendations that align with your goals and financial plan.
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Can I measure the success of digital marketing services?
Definitely! A key strength of digital marketing services in the hotel industry lies in their quantifiability. Utilizing resources such as Google Analytics, social media analytics, and email marketing metrics, you can gain in-depth insights into your promotional campaigns. You’re able to monitor parameters like website visits, booking conversion rates, click-through rates, and more to discern successful strategies and areas for improvement. This data-centric methodology facilitates continuous refinement, guaranteeing your hotel’s digital marketing initiatives consistently enhance and yield the most optimal outcomes.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
