“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Unleash Your Potential with Digital Marketing
Ever feel overwhelmed by the ever-evolving digital education landscape? Struggling to make a significant impact in your chosen educational sector or barely breaking even after multiple online outreach strategies?
Educational institutions often face challenges such as reduced website traffic, stagnant growth, and poor student engagement rates. This can be intensely frustrating for ambitious institutions seeking to scale up or breakaway from competitive educational markets. Nothing is more discouraging than a digital campaign that fails to deliver results.
Good news – there’s a solution. Implementing an effective digital marketing strategy can completely revolutionize how your institution reaches out to, communicates with and engages your target audience.
Here at Single Grain, we pride ourselves on our ability to provide this service, helping educational institutions make the most out of their digital marketing. Our digital marketing services are built to help you achieve your ambitions, improve your online presence, boost website traffic and increase student engagement rates.
Expert Digital Marketing Services
Unlock your institution’s digital potential with Single Grain. We have the tools, the expertise, and the experience to revolutionize your online presence, ensuring that your educational institution stays ahead of the curve in today’s digital world. We create unique and comprehensive digital marketing solutions tailored to propel your institution towards its objectives.
Our approach is simple: we keep our clients at the core of everything we do. By understanding your educational institution’s needs, we can ensure that our services are tailor-made to meet them. As experts in digital marketing for education, we have mastered the art of converting digital strategies into significant enrolments and returns.
Partner with us and experience the difference. Our major services for this solution include:
- Digital strategy and planning
- Search Engine Optimization (SEO)
- Pay Per Click (PPC) management
- Social Media Marketing (SMM)
- Email marketing
- Content Marketing
- Conversion rate optimization
- Web analytics and reporting
Let us help you navigate the challenges of the digital landscape in the education sector. Are you ready to transform your institution’s digital marketing strategy?
Discover Featured Podcast Episode
What We Are Seeing With AI SEO Right Now #2609
In this episode, we discuss the current trends in AI SEO. We highlight the rise of Q&A pages on websites and the increasing use of AI-driven content creation. However, we caution against relying solely on AI, as it can lead to a decrease in traffic and rankings if not properly QA'd. We emphasize the importance of combining AI with human intervention for successful SEO strategies. Additionally, we mention the growing interest in programmatic SEO and the need for effective QA processes when creating large volumes of content.
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Boosts Organic Search Results & Visibility with Single Grain
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Their Cost Per MQL by 72.49% with Single Grain
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454% growth in Google Ads revenue after account restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure
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107% Increase in Organic Traffic Through Content Marketing
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44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations
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+85% Increase in Branded Searches and +10% Increase in ROAS
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Spend and Leads Increased While Earning a More Efficient CPA
Frequently Asked Questions
And We Have The Answers
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What exactly are digital marketing services?
Digital marketing services in the education sector encompass a broad spectrum of online strategies, all tailored to elevate your institution’s profile, boost student engagement, and drive enrolment. This includes a myriad of techniques from search engine optimization (SEO) to social media outreach, content creation, and email campaigns. The objective is to connect with your prospective students and their parents in their preferred online spaces, effectively guiding them towards your educational offerings. We understand that each educational institution is unique, with its own distinct goals and audience. Hence, our approach is always custom-designed to align with your specific needs and objectives.
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How can digital marketing services benefit my business?
In the current era of digital learning, establishing a robust online presence is crucial. Digital marketing services can assist in positioning your educational institution in the sightline of potential students who may not discover you otherwise. Whether it’s enhancing your visibility on search engines, interacting with students and parents on social media, or directing targeted traffic to your institution’s website, digital marketing can dramatically amplify your online visibility. What’s more, it’s quantifiable – you can monitor and assess the impact of your campaigns, enabling you to perpetually refine your strategy for superior outcomes in the education sector.
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Which digital marketing service is right for my business?
The most suitable digital marketing services for your institution largely hinge on your educational objectives, target student demographic, and the unique characteristics of the education sector. For example, if you’re a local school aiming to attract more students, local SEO and pay-per-click (PPC) advertising may be the most beneficial strategies. Conversely, if you’re an online learning platform, email marketing and social media advertising could yield better results. Our team is committed to collaborating with you closely to comprehend your institution’s needs and provide bespoke recommendations that align with your goals and financial plan.
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Can I measure the success of digital marketing services?
Indeed! A primary benefit of digital marketing services in the education sector is their quantifiability. Instruments such as Google Analytics, insights from social media, and reports from email marketing offer comprehensive data about your initiatives. You can monitor parameters like web traffic, conversion ratios, click-through rates, and more to comprehend what’s effective and what’s not. This empirical approach facilitates continuous refinement, guaranteeing your digital marketing strategies consistently enhance and yield the most favorable outcomes for your educational institution.
If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They provided us with key learnings about our messaging that we are now using”
“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”
