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Discover Unleashed Potential with Digital Marketing Consultation

Are you finding it challenging to make a significant impact with your hotel’s digital marketing efforts?

Perhaps you’re witnessing a plateau in guest bookings or struggling to meet your marketing objectives. Maybe your promotional campaigns aren’t delivering the expected return on investment, or you’re finding it difficult to navigate the labyrinth of online metrics, channels, and platforms.

But here’s the silver lining – a proficient digital marketing consultancy can be your ideal solution.

At Single Grain, we specialize in digital marketing consulting for the hospitality industry. We ensure that your digital marketing efforts are measurable and effective. Entrusting your hotel’s digital marketing strategies with Single Grain can help you navigate the intricate digital landscape, align strategies with your business goals, and ultimately unlock your hotel’s growth potential.

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Single Grain: Your Premier Partner for Digital Marketing Consultation

At Single Grain, we specialize in providing tailored, results-oriented digital marketing consultation for the hotel industry. We begin by understanding your hotel’s unique goals, and then craft a custom digital marketing strategy aimed at achieving these targets.

We firmly believe in making decisions based on solid data. Our team utilizes sophisticated analytical tools and insights specific to the hospitality industry to monitor progress and adjust strategies as necessary, ensuring the most effective campaign outcomes for your hotel.

Through our comprehensive digital marketing consultation, we transform your hotel’s digital marketing efforts from mere tactics into strategic, growth-driving initiatives. We understand the unique challenges of marketing in the hospitality industry and are here to help you navigate them.

Here’s what you can expect from Single Grain’s digital marketing consultation services tailored for the hotel industry:

  • Audit and analysis of your hotel’s existing marketing strategies
  • Comprehensive digital marketing strategy development for the hospitality sector
  • Omnichannel marketing plan to reach guests across all platforms
  • Data analysis and interpretation of marketing metrics specific to the hotel industry
  • Ongoing consultancy and advice to adapt to the dynamic conditions of the hospitality market

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Wikipedia’s SEO Strategy, 2024 Marketing Predictions, Iman Ghadzi’s Secret to 100M Views, and If Blogging Is Still Worth It (Marketing 101 Dec 2023 Week 3)

In this episode, we explore why Wikipedia consistently ranks well on Google, the effectiveness of Google ads, identity layering in marketing, and predictions for 2024, including podcast growth, YouTube dominance, blogging, and the potential blunting of programmatic SEO. We also discuss SEO strategies for generating more traffic, content strategy for social media, making money online, and ad spend management. The episode also touches on the importance of creating unique content and the potential decreasing effectiveness of black hat SEO tactics.

Learn More About The Work We’ve Done

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How can a digital marketing consultant benefit my business?

    In the fast-paced realm of the hospitality industry, digital marketing consulting can be a game-changer for your hotel business. These consultants are well-versed in the latest digital trends, tools, and strategies, and they leverage this expertise to propel your business forward. They can evaluate your existing marketing initiatives, pinpoint areas that need enhancement, and craft a robust strategy that aligns with your hotel’s objectives. From SEO and content marketing to social media and PPC, a digital marketing consultant can navigate you through the intricate labyrinth of your online marketing voyage, ensuring your hotel stands out in the crowded digital landscape.

  • What should I expect from a digital marketing consulting service?

    Anticipate a thorough and tactical approach to your digital marketing within the hotel industry. A consultant will initially evaluate your existing digital marketing initiatives and your standing in the hospitality market. They will then devise a tailored strategy that aligns with your hotel’s unique requirements and effectively engages your target guests. This may encompass various channels, from SEO and content marketing to social media and email marketing. The objective is to amplify your hotel’s online visibility, attract more website visitors, convert these visits into bookings, and ultimately, boost your revenue.

  • How does a digital marketing consultant differ from a digital marketing agency?

    Although both strive to enhance your online visibility and stimulate growth, their methods of operation diverge. A digital marketing consultant, often working solo or within a compact team, offers bespoke, comprehensive counsel specifically tailored to the hotel industry. Their primary focus is on devising strategies, offering expert advice, and frequently training your in-house team. Conversely, a digital marketing agency generally provides an extensive array of services and implements the strategies on your behalf, potentially involving a large team of specialists dedicated to your account.

  • How can a digital marketing consultant help with my SEO strategy?

    A digital marketing consultant specializing in the hospitality industry can offer invaluable expertise to elevate your hotel’s online presence. They can conduct a thorough SEO audit of your hotel’s website, pinpointing areas that require enhancement, and craft a tailored strategy to boost your site’s standing in search engine results. This includes conducting meticulous keyword research, optimizing on-page elements, building quality links, and generating compelling content. They also stay abreast of the latest SEO trends and algorithm shifts, ensuring your hotel website remains competitive and adheres to search engine regulations.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Hotel Visibility

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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Level Up Your Marketing Without Increasing Your Headcount

Elevate Hotel Visibility