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Unlock the Potential of YouTube Marketing

Struggling to engage your audience on YouTube with your real estate content? You’re not alone. Many real estate agencies find it challenging to cut through the noise in this populated platform.

With over two billion logged-in monthly users, YouTube represents a massive opportunity to expand your reach and drive results in the real estate market. However, without the right strategy, navigating this platform can be as tricky as finding the perfect property in a competitive market. You need a reliable partner to guide you.

At Single Grain, we specialize in YouTube marketing strategies that work specifically for the real estate industry. Our team will help you leverage this powerful platform to stimulate brand recognition, increase website traffic, and boost property inquiries and sales. With our expertise, you can unlock YouTube’s potential and elevate your digital marketing game in the real estate sector.


Single Grain Specializes in YouTube Marketing Strategies

As a real estate business, your properties and projects each have a unique story to tell, and YouTube is an ideal platform to visually narrate these tales. Leveraging our digital marketing expertise, we create engaging property videos that resonate with your potential buyers, transforming casual viewers into serious prospects.

Our approach is rooted in data, making every decision based on concrete metrics and analytics to maximize performance. This ensures we optimize your property video content, align it with your real estate brand’s vision, and ultimately achieve ROI-positive campaigns.

Moreover, we assist in effectively managing your YouTube advertising budget to fully exploit the potential of this platform in the real estate industry. With us, every dollar you invest is meticulously accounted for and directed towards achieving your business goals.

Single Grain’s YouTube marketing services for the real estate industry include:

  • Property video content strategy development
  • Video SEO
  • YouTube advertising
  • Channel management
  • Property video production
  • Performance tracking and reporting

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Wikipedia’s SEO Strategy, 2024 Marketing Predictions, Iman Ghadzi’s Secret to 100M Views, and If Blogging Is Still Worth It (Marketing 101 Dec 2023 Week 3)

In this episode, we explore why Wikipedia consistently ranks well on Google, the effectiveness of Google ads, identity layering in marketing, and predictions for 2024, including podcast growth, YouTube dominance, blogging, and the potential blunting of programmatic SEO. We also discuss SEO strategies for generating more traffic, content strategy for social media, making money online, and ad spend management. The episode also touches on the importance of creating unique content and the potential decreasing effectiveness of black hat SEO tactics.

Learn More About The Work We’ve Done

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How can a digital marketing agency leverage YouTube for my business growth?

    YouTube is a treasure trove of potential property buyers and renters waiting to be engaged. As a real estate-focused digital marketing agency, we leverage YouTube to disseminate tailored video content that strikes a chord with your prospective clients, thereby amplifying property visibility and engagement. We also fine-tune your property videos for search, ensuring they are effortlessly found by your target demographic. Through judicious ad placements, we can help channel more traffic to your property listings and transform viewers into potential buyers or tenants. We adapt our strategy to align with your real estate business goals and objectives, ensuring that every view translates into a potential lead.

  • What sort of content can a digital marketing agency create for my business on YouTube?

    In the realm of real estate, we understand the importance of engaging and informative content that appeals to your prospective buyers and tenants. We specialize in crafting a variety of YouTube content tailored to this industry, including virtual property tours, DIY home improvement tips, client testimonials, live property auctions, and exclusive sneak peeks into upcoming projects, to name a few. Our team of seasoned content creators and video editors are committed to producing captivating videos that effectively communicate your property’s unique selling points and the value it brings to the market.

  • How can a digital marketing agency help with YouTube SEO?

    As a pivotal platform in the digital landscape, YouTube holds the rank of the second largest search engine, underscoring the importance of SEO for enhanced visibility. In our capacity as a real estate-focused digital marketing agency, we meticulously enhance your property videos with pertinent keywords in the title, description, and tags. We also concentrate on user interaction indicators such as likes, comments, shares, and the duration of views. Furthermore, we dedicate our efforts to crafting engaging thumbnails and compelling video content that retains viewer attention. Our approach is rooted in data, ensuring your property videos are optimized for both YouTube and Google search results.

  • How does a digital marketing agency measure success on YouTube?

    Thriving on YouTube isn’t solely about amassing views. As a real estate digital marketing agency, we evaluate a variety of indicators to gauge success. These encompass viewer retention, growth in subscribers, engagement rate (likes, comments, shares), and the click-through rate on your video links. More crucially, we assess how YouTube initiatives are directing traffic to your property listings and aiding in achieving your overarching business objectives. Our team will furnish you with routine reports to help you comprehend the performance and ROI of your YouTube marketing approach in the real estate sector.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Property Visibility

— Testimonials

Our Creds


— Our clients love us

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik


Level Up Your Marketing Without Increasing Your Headcount

Amplify Property Visibility