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Unlocking Market Potential

Struggling to spark the interest your brand deserves?

Recognizing your value is one thing—getting your market to see it is another. It’s a crowded digital landscape, and it’s all too easy for your message to fade into the background noise. This struggle can leave even the most established businesses grasping for visibility and conversion.

Effective demand generation services bridge this gap. They elevate your brand above the noise, turning passive onlookers into engaged prospects and loyal customers. The key lies in a strategic mix of content marketing, SEO, targeted advertising, and analytics to not only attract but also retain an audience hungry for your solutions.

Single Grain, a leading demand generation agency, stands at the forefront of this transformative approach. We craft bespoke strategies that resonate with your audience, enhance your lead funnel, and catalyze sustainable business growth.


Single Grain's Strategy Edge

At Single Grain, we don’t just tick boxes—we craft a narrative around your brand that your audience can’t ignore. It starts with an in-depth analysis of your market, diving into the data that reveals your audience’s deepest needs and desires. From this foundation, we craft a tailor-made strategy designed to capture and funnel demand straight to your doorstep.

Our approach is always agile, always data-driven. We test, we learn, and we adapt, ensuring that every dollar you spend is an investment toward measurable growth. And we’re relentless in our pursuit of the channels and content that convert, from high-value SEO to performance-led paid media campaigns.

Single Grain isn’t just about traffic—it’s about creating a sustainable pipeline that converts interest into action, feeding both today’s revenue and tomorrow’s expansion. As a demand generation consulting partner, we’re the experts you need for a strategy that delivers.

  • Comprehensive market analysis
  • Content marketing grounded in SEO
  • Results-focused paid media campaigns
  • Conversion rate optimization for maximum ROI
  • Iterative testing and strategy refinement

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

LinkedIn Leads on Retention.com, Selling Timing, Google's Future

Eric Siu and Neil Patel discuss LinkedIn lead generation, focusing on engaging content, expert consultations, and building relationships. They examine Retention.com's lead capture via software and the challenges of their sales strategy. The talk touches on the right timing for selling a business, missed acquisition opportunities, and the impact of Google and OpenAI on search and affiliate marketing, offering insights into effective LinkedIn strategies, timing in business, and the future of digital marketing with new tech.

Learn More About The Work We’ve Done

Frequently Asked Questions

And We Have The Answers

  • What exactly are demand generation services?

    Demand generation services are all about creating a buzz for your brand that goes beyond just immediate sales. They’re the strategic campaigns designed to cultivate interest and demand for your products or services over time. By leveraging a mix of content marketing, lead nurturing, and data analytics, demand generation experts help you to not only attract leads but also convert them into loyal customers, fueling long-term business growth.

  • How can demand generation services impact my business growth?

    Demand generation services can significantly influence your business’s growth trajectory by systematically attracting and engaging a targeted audience. These services ensure that every marketing effort contributes to a robust pipeline of interested prospects. They help you build brand awareness, establish thought leadership, and ultimately, drive revenue by moving leads through the sales funnel towards a successful conversion.

  • Can you measure the success of demand generation campaigns?

    Absolutely! Measuring success is a cornerstone of any marketing initiative, and demand generation campaigns are no exception. Key performance indicators (KPIs) such as lead conversion rates, customer acquisition costs, and return on investment (ROI) are meticulously tracked. This data-driven approach allows us to refine strategies in real-time and ensure your marketing spend is effectively contributing to your bottom line.

  • How do demand generation services integrate with my existing marketing efforts?

    Demand generation services are designed to seamlessly integrate with and amplify your existing marketing efforts. By conducting a thorough analysis of your current strategies, we identify gaps and opportunities to create a cohesive plan that aligns with your business goals. This holistic approach ensures that all tactics work together harmoniously, creating a stronger impact and more consistent messaging across all channels.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Lead Growth

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“We can always count on them to deliver high-quality content on time”

“SingleGrain has been there to help take a lot of the stress out of the process. We can always count on them to deliver high-quality content on time, and knock it out of the park.”

— Meredith Wood
Head of Content, Fundera.com

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Elevate Lead Growth