We Have Driven Impact At

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Streamlining Customer Paths to Purchase

Struggling to understand why prospects drop off just before buying?

It’s a common challenge: You notice a gap between customer interest and final conversion. This gap can be frustrating, often filled with overlooked touchpoints that discourage even the most interested prospect. The journey from discovery to purchase should be seamless and engaging, guided by insights that highlight and resolve sticking points in the customer experience.

At Single Grain, we recognize the importance of a clear, optimized customer path. Through our customer journey services, we illuminate the roadmap of your buyers’ experiences, adding value at each step to ensure engagement and conversion align seamlessly. Our agency is dedicated to refining the nuances of customer interactions to foster better business outcomes.

Partnering with Single Grain means tapping into a wealth of expertise in optimizing your customer journey, so every step is a step toward success. Our consulting approach ensures that strategic insights are translated into actionable tactics that resonate with your audience.


Expertise in Customer Journey Optimization

Single Grain focuses on meticulously crafting your customer’s experience. We start by understanding the unique journey your customers take, pinpointing each digital footprint that leads them to you. This insight allows us to optimize interactions that not just engage but convert.

With refined strategies such as persona development and touchpoint analysis, we ensure your marketing efforts resonate deeply. Our consulting team works to anticipate your audience’s needs, delivering timely content and smooth, unobtrusive transitions from one stage to the next.

We believe in empowering your business through a thorough understanding of your customer’s psyche. With Single Grain’s customer journey services, the journey your customer takes becomes a strategic asset, driving growth and fostering loyalty every step of the way. Our agency’s commitment to excellence is evident in the results we deliver.

  • Comprehensive customer journey mapping
  • Persona development and targeting
  • Touchpoint optimization
  • Customer experience analytics
  • Personalized content strategy
  • Conversion funnel enhancements

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

He Sends 2.5 BILLION Emails Per Month | Nathan Barry

In this episode, Nathan Barry, founder of ConvertKit, shares insights about building an audience and leveraging it to create long-term enterprise value. Barry also discusses his passion for flying and personal goals. He explains key points for building an audience and creating enterprise value. The episode provides valuable insights into the journey of building a brand and the power of an audience.

Learn More About The Work We’ve Done

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • intuit-logo

    31.4K More Clicks and 3.08M More Impressions

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • bittrex-logo

    +193% Increase in Monthly Sign Ups

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What exactly are customer journey services?

    Think of customer journey services as your brand’s personal GPS, helping you navigate the intricate pathways your customers take from the first click to the final purchase. We meticulously map each touchpoint, analyzing and optimizing the paths to ensure a smooth, engaging experience that’s tailored to guide your visitors towards becoming loyal customers.

  • How can optimizing my customer's journey improve my business?

    By enhancing your customer’s journey, you’re essentially rolling out the red carpet for them. Every tweak and optimization we implement is designed to reduce friction, increase satisfaction, and boost conversions. This not only elevates the user experience but also directly impacts your bottom line by nurturing leads more effectively and fostering repeat business.

  • Can customer journey services integrate with my existing marketing strategies?

    Absolutely! Customer journey services are the perfect companion to your current marketing endeavours. They don’t just coexist; they synergize. By aligning the journey mapping with your marketing strategies, we create a cohesive narrative that seamlessly propels your customers through each phase of the buying cycle, enhancing the overall impact of your efforts.

  • How long does it take to see results from optimizing the customer journey?

    While the seeds of progress are planted from day one, the fruits of labor in optimizing the customer journey often take a bit of time to ripen. Typically, within a few months, you’ll begin to notice improved engagement metrics, a smoother user experience, and a healthier conversion rate. Patience is key, but rest assured, the results are well worth the wait.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Optimize Customer Journey

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Optimize Customer Journey