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Yearning for High-Conversion Performance on Your Digital Assets?

Ever found yourself pondering, ‘Why isn’t my e-commerce store converting more visitors into customers?’ or ‘Why aren’t my product pages achieving the sales targets I’ve set?’

The struggle with low conversion rates is a common pain point in the e-commerce industry. It’s a challenging aspect of running an online store—it’s not easy to fine-tune your site or product pages to perfectly cater to your shoppers’ specific needs, often resulting in missed sales opportunities.

However, the scales can be tipped in your favor with a well-crafted e-commerce Conversion Rate Optimization (CRO) strategy. Such a strategy deciphers the complex shopping behaviors and needs of your visitors and transforms them into successful purchases—effectively boosting your return on advertising spend.

Look no further than Single Grain. As your trusted partner in the e-commerce landscape, we bring a proven track record of successful CRO strategies, already assisting top-tier online retailers in maximizing conversions and ultimately driving business growth.


Bespoke CRO Strategies Crafted By Single Grain Experts

At Single Grain, we understand that your e-commerce business is not a cookie-cutter model. We appreciate the uniqueness of your online store and the distinct needs of your digital customers. That’s why we focus on crafting personalized CRO strategies that align with your specific requirements and resonate with your online shoppers.

We leverage a data-centric approach, utilizing both qualitative and quantitative analysis methods – from engaging customer feedback surveys to comprehensive e-commerce performance benchmarking. This enables us to pinpoint potential roadblocks in your online sales funnel and tailor a CRO strategy that not only eliminates these but also escalates your conversion rates.

Furthermore, we ensure that your investment reaps remarkable value by identifying the most lucrative digital advertising channels for your online audience, maximizing your ROI while keeping customer acquisition costs at bay.

Our extensive suite of e-commerce CRO Strategy services include:

  • Qualitative customer surveys
  • Data Analysis & Benchmarking
  • Digital channel identification and evaluation
  • E-commerce landing page optimization
  • A/B and Multivariate testing
  • Online consumer journey analysis
  • Website usability studies

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Wikipedia’s SEO Strategy, 2024 Marketing Predictions, Iman Ghadzi’s Secret to 100M Views, and If Blogging Is Still Worth It (Marketing 101 Dec 2023 Week 3)

In this episode, we explore why Wikipedia consistently ranks well on Google, the effectiveness of Google ads, identity layering in marketing, and predictions for 2024, including podcast growth, YouTube dominance, blogging, and the potential blunting of programmatic SEO. We also discuss SEO strategies for generating more traffic, content strategy for social media, making money online, and ad spend management. The episode also touches on the importance of creating unique content and the potential decreasing effectiveness of black hat SEO tactics.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • Do you want to achieve the same numbers?

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    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What is a CRO strategy and how can it help my business?

    In the realm of E-Commerce, CRO, or Conversion Rate Optimization, is a pivotal strategy that enhances the likelihood of your site visitors transitioning into actual buyers. This approach delves into the study of user interactions, pinpointing areas that require enhancement, experimenting with various remedies, and integrating the top-performing solutions. A meticulously executed CRO strategy can amplify your revenue stream, diminish the expenses associated with customer acquisition, and elevate the overall user journey on your digital marketplace.

  • How do you create a CRO strategy?

    Formulating an effective CRO strategy in the e-commerce landscape begins with gathering insights on user interactions and pinpointing the segments of your online store that require enhancement. After gaining a comprehensive understanding of your commercial objectives and your intended customers, we can construct a theory and examine various approaches to boost conversion rates. Our method integrates both qualitative and quantitative investigation, A/B experimentation, user interface design, and data interpretation to craft a personalized CRO strategy for your e-commerce venture.

  • How long does it take to see results from a CRO strategy?

    When it comes to witnessing noticeable enhancements in conversion rates through our CRO strategy services, the timeline can fluctuate. This is largely influenced by the intricacy of your e-commerce platform and the breadth of the initiative. As a rule of thumb, we advise a period of roughly 3-6 months to observe substantial progress. Throughout this phase, our team will be relentlessly testing and fine-tuning your online store to ensure the most optimal outcomes are achieved.

  • How much does a CRO strategy service cost?

    The investment required for e-commerce CRO strategy services is influenced by the scope and intricacy of your online store, in addition to your commercial objectives. We provide bespoke solutions crafted to align with the unique requirements of each client. Our services are competitively priced, with a focus on delivering substantial return on investment. To gain further insights into our pricing structure and custom packages, we invite you to reach out to us for a complimentary consultation.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Store Conversions

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth


Level Up Your Marketing Without Increasing Your Headcount

Amplify Store Conversions