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Yearning for High-Conversion Performance on Your Digital Assets?

Ever found yourself wondering, ‘Why isn’t my crypto website generating more conversions?’ or ‘Why aren’t my landing pages driving the expected trading volume?’

The challenge of low conversion rates in the crypto industry is a familiar one. It’s a frustrating reality of online crypto platforms—it’s difficult to optimize your site or landing pages to meet the specific needs of your users, thereby missing out on potential trading fees.

However, the tides can be turned in your favor by implementing a well-devised Conversion Rate Optimization (CRO) strategy. Such a strategy deciphers the complex behaviors and needs of your crypto traders and turns them into conversions—effectively increasing your return on advertising spend.

Look no further than Single Grain. As your trusted partner in the crypto space, we bring a proven track record of successful CRO strategies, already aiding top-tier crypto platforms in maximizing conversions and ultimately business growth.


Bespoke CRO Strategies Crafted By Single Grain Experts

At Single Grain, we understand that the world of cryptocurrency is as diverse as it is dynamic. We don’t believe in one-size-fits-all solutions. We recognize that your crypto venture is unique, and that’s why we focus on crafting tailored CRO strategies that align with your specific needs and resonate with your target audience.

We employ a data-driven approach, leveraging both qualitative and quantitative analysis methods – from engaging surveys to extensive performance benchmarking. This allows us to identify potential roadblocks in your crypto conversion journey and tailor a CRO strategy that not only overcomes these but also boosts your conversion rates.

Moreover, we ensure that your investment in the crypto market drives exceptional value. We do this by pinpointing the most profitable advertising channels for your target market, maximizing your ROI while keeping acquisition costs low in this volatile industry.

Our comprehensive range of Crypto-Centric CRO Strategy services include:

  • Qualitative customer surveys
  • Data Analysis & Benchmarking
  • Crypto channel identification and evaluation
  • Landing page optimization
  • A/B and Multivariate testing
  • Crypto journey analysis
  • Site usability studies

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more

In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.

Learn More About The Work We’ve Done

Frequently Asked Questions

And We Have The Answers

  • What is a CRO strategy and how can it help my business?

    CRO, or Conversion Rate Optimization, is a key strategy in the crypto industry that enhances the probability of website visitors becoming active participants in your crypto platform. It’s a process that delves into user behavior analysis, pinpoints areas that could use a boost, experiments with diverse solutions, and integrates the most effective ones. A meticulously crafted CRO strategy can escalate your platform’s revenue, curtail acquisition expenses, and refine the overall user interaction with your crypto platform.

  • How do you create a CRO strategy?

    Formulating a CRO strategy in the crypto industry commences with gathering insights on user interactions and pinpointing the sections of your platform that require enhancement. After we’ve comprehensively grasped your business objectives and your intended audience, we’re able to construct a hypothesis and experiment with a variety of solutions to boost conversion rates. We employ a synergistic blend of qualitative and quantitative investigation, A/B testing, user experience design, and data scrutiny to tailor a CRO strategy specifically for your crypto business.

  • How long does it take to see results from a CRO strategy?

    The duration to witness notable outcomes from a crypto-focused CRO strategy can fluctuate, primarily influenced by the intricacy of your digital platform and the project’s breadth. As a rule of thumb, we advise allocating a minimum of 3-6 months to observe substantial enhancements in conversion rates. Throughout this period, our team will be relentlessly experimenting and refining your platform to secure the most favorable outcomes in the dynamic world of cryptocurrency.

  • How much does a CRO strategy service cost?

    The investment required for a CRO strategy service in the crypto industry is contingent upon the scale and intricacy of your digital platform, coupled with your business objectives. We provide bespoke packages that are meticulously crafted to meet the unique requirements of each client. Our services are competitively priced, with a focus on delivering a substantial return on investment. To gain a deeper understanding of our pricing structure and packages, we invite you to reach out to us for a complimentary consultation.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Amplify Crypto Conversions

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Amplify Crypto Conversions