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Unlock Your Website's Potential with Superior CRO Audit

Are you experiencing low lead generation despite having a well-structured real estate website and a steady flow of visitors?

Your challenge might be rooted in unidentified inconsistencies within your site that discourage potential property buyers or renters from taking the next step. Often, simple adjustments that are overlooked can lead to significant missed opportunities. The solution? Implementing a comprehensive Conversion Rate Optimization (CRO) audit tailored for the real estate industry.

A real estate-focused CRO audit identifies and scrutinizes the various obstacles preventing your site from achieving maximum lead conversions. Then, strategic modifications can be made to enhance performance. However, conducting a thorough CRO audit for a real estate website is a complex task. Overlooking even a minor detail can continue to impede your site’s performance.

That’s where Single Grain comes into play. Our team is adept at conducting meticulous CRO audits for real estate websites, identifying all barriers to conversion on your site. We simplify the process to get your real estate website back on track and performing at its peak, helping you turn site visitors into potential property buyers or renters.


Expert CRO Audit Services by Single Grain

At Single Grain, we are committed to driving tangible results in the real estate market. Our expert team offers personalized CRO audit services tailored to the unique challenges of your property website. We meticulously examine every facet of your site, from its architectural design to property content to the user journey, identifying what enhances and what hinders your conversion rate.

Upon pinpointing obstacles, we strategize and implement action plans to rectify them. We narrate your property’s story in a way that resonates with potential buyers and tenants, optimizes their online experience, and drives conversions. Our systematically devised strategies are bespoke, giving your real estate brand the unique positioning it deserves in the market.

Partner with Single Grain and witness the transformation of your property website’s performance. Let’s turn your property views into successful deals with precision.

  • Comprehensive CRO audit for real estate
  • Personalized advice for property site optimization
  • Identification and diagnosis of site flaws
  • Strategic planning for improved property conversions
  • Constant monitoring for consistent performance in the real estate market

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more

In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.

Learn More About The Work We’ve Done

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    54% Revenue Growth Year Over Year by Implementing Content Optimizations

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    Spend and Leads Increased While Earning a More Efficient CPA

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How do CRO audit services enhance my online business performance?

    In the realm of real estate, CRO, or Conversion Rate Optimization, is a critical strategy that focuses on refining your property listings or landing pages to increase the proportion of visitors who take a desired action – whether that’s inquiring about a property, subscribing to your newsletter, or downloading a market report. A specialized service like a CRO audit delves into the depths of your website’s analytics, visitor behavior, and conversion pathways to pinpoint potential enhancements. It’s not merely about attracting more visitors to your site, but ensuring those visitors transform into potential clients. Through a comprehensive real estate CRO audit, you can discover untapped opportunities to elevate conversion rates, boost revenue, and improve the overall user experience.

  • What does a CRO audit service typically include?

    Every audit of Conversion Rate Optimization (CRO) we conduct is distinct and customized to your real estate business requirements. Typically, it encompasses evaluation of website analytics, user behavior, customer journey mapping specific to property searches, and analysis of conversion funnels in the context of property inquiries or transactions. We also assess the user experience on your site. Furthermore, we carry out A/B testing, heat map scrutiny, and critique your website’s design and content, with a keen eye on property listings and related information. The objective is to pinpoint any obstacles that might be hindering site visitors from becoming potential property buyers or renters, and to offer practical insights to surmount these challenges.

  • How often should I consider using CRO audit services?

    The regularity of a CRO audit for your real estate business hinges on several elements such as the extent of your online property portfolio, the intricacy of your lead generation process, the amount of your website visitors, and the ever-changing landscape of the real estate market. Generally speaking, it’s advisable to carry out a thorough CRO audit at a minimum annually. However, if you’re in the midst of substantial website modifications, rolling out new property listings or services, or if you observe an unexpected decline in lead conversions, more frequent audits may be warranted.

  • Can CRO audit services help my business even if I have a small website and limited traffic?

    Indeed! CRO audit services aren’t solely reserved for large-scale operations with considerable traffic. They can provide crucial insights for real estate businesses, regardless of their size. Even if your property listing site is small and doesn’t attract a lot of traffic, a CRO audit can shed light on how visitors engage with your platform, pinpoint potential obstacles to conversion, and ensure every potential client’s visit is meaningful. Bear in mind, it’s not just about the volume of visitors, but the value they bring and how effectively you can convert them into clients.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Optimize Property Conversions

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Optimize Property Conversions