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Unlock Your Website's Potential with Superior CRO Audit

Are you grappling with low player retention rates despite having a well-designed game and a large player base?

Your challenge might originate from unidentified issues within your game that deter players from progressing or making in-game purchases. Often, simple tweaks that are overlooked can result in significant losses. The solution? Implementing a comprehensive Conversion Rate Optimization (CRO) audit tailored for the gaming industry.

A gaming-focused CRO audit identifies and analyzes the various obstacles preventing your game from achieving maximum player engagement and monetization. Then, strategic modifications can be made to enhance performance. But proper CRO auditing is a complex task, especially in the dynamic world of gaming. Overlooking even a minor detail can continue to impede your game’s performance.

That’s where Single Grain comes into play. Our team is adept at conducting meticulous CRO audits for games, identifying all barriers to player engagement and monetization. We streamline the process to get your game back on track and performing at its peak, ensuring your players remain engaged and invested.


Expert CRO Audit Services by Single Grain

At Single Grain, we’re not just about high scores, we’re about driving real results. Our expert team offers personalized CRO audit services tailored to the unique challenges of the gaming industry. We dissect every element of your gaming website, from design to content to user journey, and identify what levels up your user engagement and what doesn’t. We drill down to the pixel-level details to spot inconsistencies that could be damaging your conversion rate.

Upon identifying any glitches, we strategize and implement action plans to rectify them. We narrate your gaming brand story in a way that resonates with your audience, optimizes player experience, and drives conversions. Our systematically devised strategies are as bespoke as your game design, giving your brand the unique positioning it deserves in the gaming world.

Partner with Single Grain and witness the transformation of your gaming website’s performance. Let’s turn your clicks into conversions with the precision of a well-executed speedrun.

  • Comprehensive CRO audit
  • Personalized advice for optimization
  • Identification and diagnosis of site flaws
  • Strategic planning for improved conversions
  • Constant monitoring for consistent performance

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Counterintuitive YouTube ads strategy, Google’s 7-11-4 rule, Multiplying content using AI, Amazon’s excellent operations & more

In this episode, we discuss leveraging and maximizing AI tools and techniques in marketing to drive engagement and conversions. The importance of long-form YouTube ads and staying on platforms to enhance meaningful data are highlighted, as well as the significance of leadership in building and scaling successful organizations. The conversation also delves into the concept of the Lindy effect and its implications for businesses, and shares insights on hiring and talent strategies. Overall, it's a deep dive into strategies and practices that have been working well in the marketing landscape.

Learn More About The Work We’ve Done

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    +85% Increase in Branded Searches and +10% Increase in ROAS

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    300% Increase in BOFU ROAS after switching to programmatic

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • How do CRO audit services enhance my online business performance?

    In the gaming industry, Conversion Rate Optimization (CRO) plays a pivotal role in enhancing your game’s landing pages or website to boost the percentage of visitors who engage in a desired action – whether it’s downloading a game, signing up for updates, or making in-game purchases. A CRO audit service delves into the nitty-gritty of your game’s analytics, player behavior, and conversion paths to pinpoint areas ripe for enhancement. It’s not merely about attracting players to your game, but ensuring that these players engage and invest in your gaming experience. By conducting a CRO audit, you can reveal hidden opportunities to increase player engagement, boost in-game revenues, and elevate the overall player experience.

  • What does a CRO audit service typically include?

    Every audit we conduct for gaming CRO is distinct and customized to your specific requirements. Typically, it encompasses evaluation of gaming analytics, player behavior, player journey mapping, conversion funnel scrutiny, and user experience appraisals. We also carry out A/B testing, heat map scrutiny, and critique your game design and content. The objective is to pinpoint any obstacles that are hindering players from progressing or making in-app purchases and furnish you with practical insights to surmount these hurdles.

  • How often should I consider using CRO audit services?

    The regularity of a CRO audit for your gaming platform can be influenced by several elements such as the magnitude of your site, the intricacy of your player conversion process, the amount of traffic your platform attracts, and the ever-evolving landscape of the gaming industry. As a general guideline, it’s advisable to carry out a thorough CRO audit at least annually. If you’re implementing significant modifications to your platform, introducing new games or features, or if you observe an unexpected decline in player conversions, more frequent audits may be necessary.

  • Can CRO audit services help my business even if I have a small website and limited traffic?

    Indeed! CRO audit services aren’t solely the domain of massive gaming companies with bustling player traffic. They can unveil critical insights for gaming businesses, regardless of their size. Even if your gaming platform is small with a modest player base, a CRO audit can illuminate how players engage with your platform, pinpoint potential barriers to player conversion, and ensure every player interaction is meaningful. Bear in mind, it’s not just about the volume of players, but the quality of their experience and effectively converting that into tangible results.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Optimize Player Conversions

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They provided us with key learnings about our messaging that we are now using”

“Not only did Single Grain deliver strong results — markedly increasing unique, new web traffic and engaged users — but they provided us with key learnings about our messaging that we are now using.”

— Devin Kerr
Digital Marketing Specialist, Sandvik

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Optimize Player Conversions