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Unleashing CRM Potential

Are you struggling to tap into the full potential of your customer relationships?

You’ve invested in a Customer Relationship Management system, yet the promised transformation in sales and customer satisfaction is nowhere to be seen. The robust data is there, but it’s not speaking to you, not guiding your strategy the way you envisioned. You sense the power beneath the surface but unleashing it feels daunting.

A finely tuned CRM strategy can be your roadmap to customer-centric growth, streamlined sales processes, and personalized marketing campaigns that resonate with your target audience.

At Single Grain, we interpret the language of your data, turning it into actionable insights that empower every touchpoint with your customers. Our CRM strategy consulting services pave the way for remarkable customer journeys aligned with your business goals.


Single Grain's CRM Mastery

Single Grain dives deep into your CRM’s capabilities, pinpointing gaps in customer engagement that are ripe for transformation. Our approach is data-driven and empathetic— we understand your customers as well as we understand your business.

By aligning with your unique vision, we deploy CRM strategies that reflect your customer’s voice and desires, fostering loyalty and driving sales. We don’t just offer solutions; we tailor a CRM symphony in perfect harmony with your objectives.

Our mission as a CRM strategy consulting agency is to craft a CRM strategy so seamless that your customers feel understood and valued, converting once-off transactions into lasting relationships.

  • CRM Audits and Customization
  • Data Analysis and Segmentation
  • Customer Journey Optimization
  • Marketing Automation Integration
  • Personalized Campaign Creation
  • Sales Funnel Development
  • Lead Nurturing Processes

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Enriching Your Email List & Boosting YouTube CPM by 50%

Eric Siu and Neil Patel discuss marketing strategies, covering email list enrichment with LinkedIn, inbound client strategies via a Mega Hit App, and YouTube thumbnail optimization with Mike Stack. They explore enterprise deal management, lead qualification, proposal creation, and follow-up for large contracts. The duo tests sales strategies, generates leads with RFPs, and talks about monetizing YouTube ads, including for gambling and alcohol. Part of a series providing actionable marketing advice.

Learn More About The Work We’ve Done

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • intuit-logo

    31.4K More Clicks and 3.08M More Impressions

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • bittrex-logo

    +193% Increase in Monthly Sign Ups

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What exactly does CRM strategy consulting involve?

    CRM strategy consulting is all about enhancing how you manage customer relationships. From refining your CRM tools to personalizing customer journeys, our experts dissect and rebuild your strategies, ensuring they’re finely tuned to your business goals. We focus on aligning technology with your sales, marketing, and service departments to foster stronger, more profitable customer connections.

  • How can CRM strategy consulting benefit my business?

    Imagine having a roadmap that not only aligns with your business objectives but also boosts customer satisfaction and loyalty. That’s what CRM strategy consulting brings to the table. By optimizing your CRM processes, you can enjoy streamlined operations, improved data analysis, and personalized customer interactions—all leading to increased sales and a stronger competitive edge.

  • What should I look for in a CRM strategy consultant?

    Seek a consultant with a blend of technical savvy and business acumen who can understand your unique challenges. The ideal CRM strategy consultant offers a track record of successful CRM implementations, a deep knowledge of industry-specific best practices, and a knack for translating complex data into actionable insights. Their expertise should empower your team, not just your technology.

  • How long does it typically take to see results from CRM strategy consulting?

    Results can start to show in as little as a few months, but a comprehensive transformation is a marathon, not a sprint. The initial phase involves auditing your current processes and systems, followed by strategy development and implementation. You’ll see incremental improvements as changes are made, with significant growth typically emerging as these new strategies mature and are fully adopted by your team.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Optimize CRM Engagement

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading

Level Up Your Marketing Without Increasing Your Headcount

Optimize CRM Engagement