“Single Grain enables us to increase our impact without increasing our headcount”
“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”
We Have Driven Impact At
Get More Conversions from Your Traffic
Are you struggling to transform a significant portion of your game’s user traffic into active, paying players? Have you invested in driving traffic to your game or landing page, only to be met with disappointing player conversion rates?
This situation can be incredibly frustrating and costly – high user traffic with low player conversions can indicate a significant loss in potential revenue. But how can this be turned around? That’s where conversion rate optimization (CRO) for the gaming industry steps in.
A custom-made CRO strategy can identify obstacles that prevent gamers from converting and implement tested solutions to overcome them. Single Grain, with its expertise in CRO specifically for the gaming industry, has a proven track record of producing high-converting games and can help you achieve the same.
High-Returning CRO Strategies: Single Grain's Specialty
At Single Grain, we begin by meticulously analyzing your gaming website’s performance and player behavior. Using sophisticated tools, we gather actionable insights about why players are not converting. Is there a problem with game navigation? Are there too many distractions in the game interface? We find out.
Next, Single Grain devises a custom CRO strategy for your gaming business. Through A/B testing, we experiment with different game elements to determine what advanced conversion rates. Could a different game headline work better? Would a streamlined in-game purchase process increase sales? We answer your questions with data.
Single Grain then rolls out the winning elements across your gaming website. Our objective: to create the most intuitive, engaging and persuasive player experience that maximizes your conversions.
Single Grain’s conversion rate optimization service for the gaming industry includes:
- Conversion funnel analysis
- Website UX audit
- A/B and multivariate testing
- On-page survey
- Landing page optimization
- Analytics setup and goal tracking
Who is Eric Siu?
Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.
Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.
He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.
Discover Featured Podcast Episode
Zapier's Traffic Increase and $800M Expansion Halted by AI, Klarna AI Updates
Eric Siu and Neil Patel discuss Zapier's SEO traffic jump from 1.2 million to 6.3 million visitors, attributing success to international pages and programmatic content. They explore chat GPT pages' effect on conversions, despite skepticism about their revenue impact. The conversation emphasizes the importance of internationalization and cultural adaptation. It broadens to AI's transformative potential across sectors, citing Tyler Perry's studio decision and Klarna's AI chatbot boosting profits. The discussion touches on AI's benefits for customer acquisition, the advantages for large enterprises, and efficiency gains in marketing. It concludes with a future shift towards AI investments and M&A opportunities for companies deficient in AI.
Learn More About The Work We’ve Done
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Increasing Organic Lead Flow by 600+% for Alessa using AI-Generated Content
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MQL Driven by LinkedIn Ads Increased By 193%
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268% Increase in Organic Traffic With AI-Driven SEO Strategy
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75% Lift in Add-to-Cart Rate
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Increasing Revenue for Learning A-Z over 2024 Using Paid Media
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Growing Brand Awareness with Meta Campaign
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+1023% Revenue Lift from Paid Media in Just Four Months
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300% ROI In Just 9 Months
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Click-Through Rate Increased by 325%
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2x ROAS Increase Across All Channels
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Launching a Successful Lead Gen Strategy for Interchain’s Annual Hackathon Event
Frequently Asked Questions
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What are Conversion Rate Optimization services?
Conversion Rate Optimization (CRO) services aim to increase the percentage of website visitors who complete a desired action, such as making a purchase or signing up for a newsletter, thereby increasing the number of leads generated.
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How much does Conversion Rate Optimization cost?
Conversion Rate Optimization (CRO) services typically cost between $800 and $10,000 per month. If done in-house, CRO can account for 30% of your marketing budget. CRO tools range from $10 to $500 monthly.
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What does a Conversion Rate Optimization specialist do?
A Conversion Rate Optimization specialist enhances website conversion rates by analyzing user behavior, conducting analytics audits, and implementing A/B tests to optimize the user experience and turn visitors into customers.
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Is Conversion Rate Optimization worth it?
Yes, Conversion Rate Optimization (CRO) is worth it because it enhances website performance, increases customer engagement, boosts conversions, and ultimately leads to higher revenue and improved ROI.
If you were unable to find the answer you've been looking for, do not hesitate to get in touch and ask us directly.
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
— Testimonials
Our Creds
— Our clients love us
“Their expertise has helped Nextiva grow its brand and overall business”
“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”
“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”
“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”
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Level Up Your Marketing Knowledge
Marketing School
A top business podcast with 90
million downloads
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading
Entrepreneurs
Entrepreneurs
