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Maximize Impact with Cold Email

Are your cold email campaigns not reaching the right homebuyers or sellers?

Despite investing significant effort into crafting your message, it seems to disappear into the digital ether, leaving you with disappointing open and click rates. Your audience either finds your emails uninteresting, irrelevant, or worse, they end up in the spam folder.

The solution lies in expertly strategized and executed cold email campaigns. A professional approach can boost your email deliverability and enhance audience engagement, translating into better conversions and more successful real estate transactions.

At Single Grain, we understand the secret ingredient to a successful cold email campaign in the real estate industry—personalized, value-oriented emails that truly resonate with your target audience. Whether they’re first-time homebuyers or seasoned investors, let us help you turn cold leads into warm prospects and potential property deals.

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Transform Your Cold Email Strategy with Single Grain

At Single Grain, we optimize your cold email campaigns to effectively reach potential property buyers and renters. We begin by crafting compelling subject lines and crisp content that piques the interest of your real estate market audience. Our emails are tailored to reflect your agency’s unique voice and identity in the property landscape.

We further enhance your campaign’s performance by segmenting your target audience – be it first-time homebuyers, seasoned investors, or renters – and delivering personalized messages. This approach not only increases open and click rates but also strengthens your audience’s connection with your real estate brand.

By combining cold email tactics with refined analytics, we ensure continual improvement in your property outreach. Our team closely monitors performance metrics to adjust strategies in real-time and maximize engagement with potential clients in the real estate sector.

Our cold email services for real estate include:

  • Campaign strategy and execution
  • Copywriting and content creation
  • Email list segmentation
  • A/B testing and analytics
  • Deliverability optimization
  • Personalization and automation

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Enriching Your Email List & Boosting YouTube CPM by 50%

Eric Siu and Neil Patel discuss marketing strategies, covering email list enrichment via LinkedIn, inbound client strategies through a Mega Hit App, and enterprise deal closures. They explore YouTube thumbnail optimization with Mike Stack, lead data enrichment, lead qualification, proposal crafting, and the follow-up process in enterprise sales. The conversation includes testing sales strategies, generating leads through RFPs, and monetizing YouTube ads by enabling gambling and alcohol ads. This episode offers actionable marketing advice from seasoned experts, aimed at enhancing marketing skills.

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • hestan-logo

    300% Increase in BOFU ROAS after switching to programmatic

  • prolite autoglass

    Increasing Free Quote Submissions on Homepage by 95%

  • wine-deals-logo

    268% Increase in Organic Traffic With AI-Driven SEO Strategy

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • peets-coffee

    454% Growth in Google Ads Revenue After Account Restructure.

  • simon pearce

    Paid Media Strategy Sees YoY Efficiency Gains of +17% YoY Conversion Rate

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What sets you apart from other cold email agencies?

    What sets us apart is our knack for transforming cold emails into warm introductions. Our seasoned team has a rich background in working with diverse industries, including real estate, which empowers us to craft cold emails that truly speak to your prospective clients. We stay abreast of the latest trends in email marketing, ensuring we deliver innovative strategies for maximum engagement and successful lead conversion in the property market.

  • How does cold emailing differ from typical email marketing?

    Contrary to conventional real estate marketing emails, which are sent to individuals who have already shown an interest in your property listings, cold emailing takes a more proactive approach. It involves making the first move to connect with potential property buyers or investors who may not yet be familiar with your real estate brand or portfolio. Our agency prides itself on creating engaging cold emails that not only grab attention but also ignite curiosity, and ultimately, motivate recipients to take the next step in their property journey.

  • Which industries benefit most from cold email strategies?

    Real estate professionals seeking to broaden their client portfolio can greatly benefit from the power of cold emailing. The secret sauce is in crafting a message that resonates with the recipient’s unique needs. We excel in developing personalized cold emails that address the specific requirements of potential property buyers or sellers, irrespective of their real estate interests. We harness the power of data-driven insights to comprehend your target audience and construct emails that truly hit home.

  • What should my budget be for a cold email campaign?

    The optimal budget for your property-focused cold email initiative hinges on the scale of your real estate enterprise, your objectives, and fiscal capabilities. We deliver customized proposals, suggesting investments that guarantee you connect with the appropriate market segment efficiently. Our commitment is to offer the highest possible ROI, harmonizing the aspects of volume and value to yield significant outcomes in your real estate endeavors.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Real Estate Leads

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

Level Up Your Marketing Knowledge

Marketing School
A top business podcast with 90
million downloads
Eric Siu & Neil Patel
Leveling Up
A channel that will help you level up your business skills and master the game of life
Eric Siu & Leading
Entrepreneurs
start-growing

Level Up Your Marketing Without Increasing Your Headcount

Elevate Real Estate Leads