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Boost B2B Sales with Effective SEO Strategies

Are you finding it challenging to enhance your SaaS product’s visibility and attract potential B2B clients? Does staying ahead of competitor software solutions on search engine result pages seem like a daunting task?

It’s incredibly frustrating when you’ve developed an innovative software solution, but it remains unnoticed by your potential business clients. Moreover, ineffective SEO strategies often lead to a waste of valuable time and resources, causing a dip in your return on investment. You understand that as a SaaS provider, your clientele is niche, tech-savvy, and seeking specific software solutions, yet capturing their attention remains a challenge.

The solution lies in a robust, bespoke, and effective SEO strategy designed for your B2B SaaS needs — one that understands your unique selling position and utilizes strategic keyword research, competitive analysis, and content marketing to reach your target audience.

At Single Grain, this is exactly what we do. As a seasoned B2B SEO agency, we offer custom, data-driven SEO solutions that increase visibility, generate high-quality leads, and boost B2B SaaS sales.


Single Grain - Experts in B2B SEO Strategy

At Single Grain, we are experts in boosting the online presence of SaaS businesses, helping them attract high-quality leads and convert them into customers. We understand the unique challenges of marketing SaaS solutions online and have developed a successful strategy to tackle them.

Our team of SEO specialists leverages proprietary tools and tactics to conduct in-depth keyword research, perform competitive analysis within the SaaS landscape, optimize on-site elements, and execute outreach for link-building. This comprehensive and meticulous approach ensures your website not only ranks high in search engine results but also engages and resonates with your target audience.

With Single Grain as your SaaS SEO partner, you can anticipate a significant boost in your website’s visibility, leading to increased traffic, superior quality leads, and improved sales conversion rates.

Our SaaS SEO services include:

  • Targeted keyword research
  • Competitive analysis
  • On-site SEO optimization
  • High-quality link building
  • Data-driven content creation
  • Comprehensive SEO reporting

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

Wikipedia’s SEO Strategy, 2024 Marketing Predictions, Iman Ghadzi’s Secret to 100M Views, and If Blogging Is Still Worth It (Marketing 101 Dec 2023 Week 3)

In this episode, we explore why Wikipedia consistently ranks well on Google, the effectiveness of Google ads, identity layering in marketing, and predictions for 2024, including podcast growth, YouTube dominance, blogging, and the potential blunting of programmatic SEO. We also discuss SEO strategies for generating more traffic, content strategy for social media, making money online, and ad spend management. The episode also touches on the importance of creating unique content and the potential decreasing effectiveness of black hat SEO tactics.

Learn More About The Work We’ve Done

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • Do you want to achieve the same numbers?

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    Work With Us

Frequently Asked Questions

And We Have The Answers

  • Why should I choose a B2B SEO agency over a general SEO agency?

    As an expert in SaaS SEO, we are proficient in grasping the distinctive requirements and hurdles of SaaS enterprises. We comprehend that the SaaS buying process is often extended and intricate, encompassing numerous stakeholders. This necessitates a bespoke SEO approach that cultivates prospects and establishes credibility progressively. Our proficiency in the SaaS realm enables us to devise customized SEO blueprints that successfully reach your target audience, generating significant traffic and transforming prospects into revenue.

  • What makes SEO crucial for B2B companies?

    For SaaS businesses, the importance of SEO cannot be overstated. Primarily, it elevates your presence on search engines, simplifying the process for prospective customers to discover your services. Given that the procurement journey in the SaaS realm frequently commences with digital exploration, securing a spot in those preliminary search results is crucial. Additionally, robust SEO can bolster your reputation. Achieving a high rank on search engines communicates to potential customers that your SaaS company is a reliable and respected authority in your field.

  • What SEO strategies do you use for B2B companies?

    Our approach is always customized to align with your unique SaaS business requirements and goals. Typical strategies we employ, as a seasoned B2B SEO agency, encompass in-depth keyword analysis to comprehend what your prospective customers are querying, content marketing to deliver insightful information and foster trust, and link building to boost your website’s credibility. We also place a significant emphasis on technical SEO, making certain your site is effortlessly navigable and indexable by search engines.

  • How much does it cost to work with a B2B SEO agency?

    The investment required for partnering with a B2B SEO agency, particularly in the SaaS sector, is not a fixed figure. It fluctuates based on your unique requirements and aspirations. We’re not proponents of a generic, catch-all pricing model. Rather, we engage with you to comprehend your mission, your intended market, and your financial plan. Subsequently, we develop a bespoke proposal that delineates the suggested expenditure for realizing your SEO objectives. We uphold the principle of openness and will consistently clarify the reasoning behind our suggested financial plan.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate SaaS Visibility

— Testimonials

Our Creds


— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“Since engaging with Single Grain our revenue has increased more than 300%”

“Single Grain has been the strongest outside force in helping our business "level up." Since engaging with Single Grain our revenue has increased more than 300%.”

— Chad Halvorson
Founder & CEO, When I Work


Level Up Your Marketing Without Increasing Your Headcount

Elevate SaaS Visibility