Just Some Of Our Happy Clients
Maximize Ad Spend Efficiency
Are you finding it challenging to maximize your advertising budget? Is your promotional campaign not generating the desired guest engagement?
In today's competitive hospitality landscape, many hotels grapple with the challenge of optimizing their advertising budget. It can be disheartening to see a significant portion of your hard-earned revenue spent on promotions that don't resonate with your potential guests. This can be overwhelming and could be causing your hotel to lag behind in an increasingly competitive industry.
The solution lies in embracing programmatic advertising. By automating the purchase of advertising space and leveraging artificial intelligence for intelligent targeting, you can stretch every dollar further and ensure your promotions connect with the most valuable prospects.
Why choose Single Grain? As a top-ranked B2B programmatic agency, we have the tools and the expertise necessary to enhance your advertising efficiency. With us, your campaign can reach the right guests at the right time for a transformative impact on your occupancy rates.
Amplify Your Reach with Single Grain
Single Grain specializes in helping hotels maximize their return on advertising investments in the B2B space. By harnessing the power of programmatic advertising, we strategically place your advertisements to deliver stronger engagement and conversion rates. We help your hotel cut through the noise and communicate seamlessly with high-value corporate clients and travel agencies.
Our robust data analytics capabilities power our programmatic strategies, providing insights that allow us to tailor your ads down to the finest details. We take the time to understand your target audience - be it corporate event planners or travel agencies - and fine-tune your campaigns to fit their needs and preferences. Engagement starts with understanding, and that is our forte in the hotel industry.
With us at the helm, your advertising campaigns gain unstoppable momentum. Our curated strategies ensure your ads appear on the right platforms at the most opportune times, supplemented by compelling messaging that speaks directly to the needs of your audience in the hospitality sector.
Single Grain's B2B programmatic services for hotels include:
- Programmatic media buying
- Data analytics and reporting
- Personalized ad campaign creation
- Real-time campaign optimization
- Target audience analysis
- Ad placement strategy
Learn More About The Work We’ve Done
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Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain
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Boosts Organic Search Results & Visibility with Single Grain
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Increases Post Engagement Rate by 400% with Single Grain
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Reduces Their Cost Per MQL by 72.49% with Single Grain
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454% growth in Google Ads revenue after account restructure.
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54% Revenue Growth Year Over Year by Implementing Content Optimizations
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454% Growth in Google Ads Revenue After Account Restructure
Frequently Asked Questions
And We Have The Answers
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What sets you apart from other B2B programmatic agencies?
Our expertise lies in comprehending the intricacies of B2B marketing and programmatic ad buying, particularly within the hotel industry. Our seasoned team has a rich history of partnering with B2B clients across diverse sectors, crafting bespoke programmatic strategies. We acknowledge that each business has its unique needs and challenges. As such, we employ a blend of data-driven insights, cutting-edge technology, and industry-leading methodologies to construct a programmatic strategy that aligns perfectly with your hotel business. Furthermore, we stay abreast of the latest developments and breakthroughs in the programmatic arena, ensuring we consistently deliver the most effective and forward-thinking solutions.
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How does programmatic advertising differ for B2B companies compared to B2C?
Programmatic advertising in the hotel industry, particularly for B2B engagements, has its unique aspects compared to B2C. Rather than driving on-the-spot bookings and appealing to a broad audience, B2B programmatic initiatives in this sector are designed to cultivate enduring partnerships and reach distinct business segments. The B2B reservation process in the hotel industry can be intricate, involving numerous decision-makers. Consequently, we leverage programmatic advertising to connect with and engage these key individuals across multiple digital platforms throughout an extended booking cycle.
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What are the most effective programmatic channels for B2B businesses?
The most effective programmatic channels for your hotel greatly hinge on your unique offerings, the hospitality industry landscape, and your target guest profiles. Our B2B programmatic agency team will meticulously identify the most influential platforms for your marketing initiatives, taking into account where your prospective guests are most engaged. This could span from display ads on travel or lifestyle websites to targeted social media campaigns. Our strategy is consistently rooted in data, using historical insights and continuous data scrutiny to make the most beneficial decisions for your return on investment and your hotel's growth.
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How much should I budget for programmatic advertising as a B2B company?
There isn't a universal solution to this, as your budget should correspond with your hotel's size, objectives, and comprehensive marketing budget. We'll collaborate intimately with you to devise a tailored proposal that delineates the ideal investment for your programmatic advertising initiatives within the b2b programmatic agency sphere. This guarantees we're leveraging your budget to captivate and connect with potential guests effectively. For a complimentary consultation on your programmatic budgeting, don't hesitate to contact us!
Our Growth Methodology
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We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.
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If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.
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We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.
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We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.
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Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.
