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Maximize Ad Spend Efficiency

Are you finding it challenging to maximize your healthcare advertising budget? Is your patient engagement less than what you had hoped for?

In today's competitive healthcare landscape, many B2B businesses face hurdles in achieving optimal efficiency with their advertising spend. It's disheartening to see a significant portion of your hard-earned budget spent on ads that don't resonate with your target audience. This can be overwhelming and could be causing your healthcare business to lag behind in an increasingly competitive market.

The solution lies in embracing programmatic advertising. By automating the purchase of advertising space and leveraging artificial intelligence for intelligent targeting, you can stretch every dollar further and ensure your ads connect with the most valuable prospects in the healthcare sector.

Why choose Single Grain? As a top-ranked B2B programmatic agency specializing in the healthcare industry, we have the tools and the expertise necessary to strengthen your advertising efficiency. With us, your campaign can reach the right audience at the right time for a transformative impact on your patient acquisition and retention.


Amplify Your Reach with Single Grain

Single Grain excels in assisting health-focused B2B businesses to maximize the return on their advertising investments. Harnessing the potency of programmatic advertising, we strategically position your health-related advertisements to yield stronger patient engagement and conversion rates. We help you break through the clutter and communicate effectively with high-value healthcare prospects.

Our robust data analytics capabilities fuel our programmatic strategies, providing insights that enable us to customize your health-centric ads down to the minutest details. We invest time to comprehend your target audience in the healthcare sector and refine your campaigns to match their needs and preferences. Engagement begins with understanding, and that's our strength.

With Single Grain steering your advertising campaigns, they gain an unstoppable momentum. Our carefully crafted strategies ensure your health-related ads appear on the right platforms at the most opportune times, supplemented by compelling messaging that addresses the needs of your healthcare audience directly.

Single Grain's B2B programmatic services for the health industry include:

  • Programmatic media buying
  • Data analytics and reporting
  • Personalized ad campaign creation
  • Real-time campaign optimization
  • Target audience analysis
  • Ad placement strategy

Learn More About The Work We’ve Done

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What sets you apart from other B2B programmatic agencies?

    Our expertise lies in our profound comprehension of B2B marketing and programmatic ad buying, particularly within the health industry. Our seasoned team has a rich history of collaborating with B2B clients from diverse sectors, crafting bespoke programmatic strategies. We recognize the unique nature of each business and accordingly, we leverage a blend of data-driven insights, cutting-edge technology, and industry-leading practices to construct a programmatic strategy that aligns with your business needs. Furthermore, we stay abreast of the latest developments and innovations in the programmatic arena, guaranteeing that we consistently offer the most effective and forward-thinking solutions.

  • How does programmatic advertising differ for B2B companies compared to B2C?

    Programmatic advertising in the health sector, particularly for B2B entities, diverges significantly from its B2C counterpart. Where B2C campaigns in this industry might concentrate on immediate patient engagement and broad outreach, B2B programmatic strategies within the health sector typically focus on cultivating enduring partnerships and pinpointing specialized healthcare niches. The B2B procurement process in healthcare is frequently intricate, involving numerous stakeholders. Consequently, we employ programmatic advertising to connect with and engage these key decision-makers across a multitude of digital platforms throughout an extended sales cycle.

  • What are the most effective programmatic channels for B2B businesses?

    Identifying the optimal programmatic channels for your health-focused enterprise hinges significantly on your unique offerings, sector specifics, and target demographics. Our dedicated team will meticulously determine the most influential platforms for your initiatives, taking into account where your potential clients are most engaged. This could span from display advertisements on pertinent health-related websites to precisely targeted social media campaigns. Our strategy is consistently guided by data, utilizing historical insights and continuous data scrutiny to make the most informed decisions for your return on investment and the expansion of your business in the health industry.

  • How much should I budget for programmatic advertising as a B2B company?

    When it comes to determining the appropriate budget for your health industry-focused programmatic advertising, there isn't a universal solution. The financial commitment should be in harmony with your organization's scale, objectives, and total marketing expenditure. Our team will collaborate with you to craft a tailored proposal, outlining the ideal investment for your B2B programmatic initiatives. This approach guarantees we're leveraging your budget to its fullest potential, effectively drawing in and engaging prospective clients in the health sector. For a complimentary consultation on your programmatic budgeting strategy, don't hesitate to contact us!

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

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