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Enhance Your Business Reach with Stellar B2B Content Marketing

Is your travel agency experiencing stagnant growth despite offering top-notch travel experiences and services? You might be missing out on a crucial element – a robust B2B content marketing strategy.

Uninspiring content and ineffective promotion can limit your visibility in the vast travel industry, subsequently affecting growth and revenue opportunities. Overcoming these challenges requires unique, impactful content targeted towards other businesses in the travel sector, thereby enhancing your brand value and increasing potential collaborations.

That’s where Single Grain steps in! We’re a specialist B2B content marketing agency that helps travel businesses expand their reach through content that resonates with the wanderlust in every entrepreneur. Understandably, crafting such content requires a deep understanding of travel industry-specific language and prevalent business challenges – and that’s our expertise. Allow us to bridge the gap and elevate your travel business growth.

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Single Grain: Your Ideal Partner for B2B Content Marketing

As a B2B content marketing agency specializing in the travel industry, we focus on understanding your travel brand, its unique offerings, and identifying the best ways to enable tangible connections with other businesses in the travel sector. We create compelling and engaging content that positions your business as a solution provider, inspiring travel agencies, tour operators, and hospitality businesses to seek collaborations and partnerships with you.

Single Grain employs a robust and dynamic strategy encompassing SEO-optimized content development, strategic keyword utilization, and a strong focus on storytelling. This approach ensures your travel business becomes a go-to resource within its specific niche, whether that’s adventure tourism, luxury travel, or eco-tourism.

Our mission: Enhance your brand value in the travel industry, foster lasting partnerships with other travel businesses, and catalyze growth with top-tier B2B content marketing.

Our services include:

  • Targeted B2B content development for the travel industry
  • SEO optimization for travel-related keywords
  • Keyword strategy for travel businesses
  • Content promotion and distribution in travel networks
  • Performance monitoring and reporting of travel content

Who is Eric Siu?

Eric Siu is the founder of digital marketing agency Single Grain. He also hosts two podcasts: Marketing School & Leveling Up, which get over 2.1M monthly downloads combined. Over the years, Eric has helped companies such as Amazon, Uber, Airbnb, and Salesforce acquire more customers.

Eric hosts a marketing mastermind where 100 of the best in media, marketing, and business get together twice a year in Miami and Beverly Hills. He is also the author of 'Leveling Up: How to Master the Game of Life'.

He also speaks around the world on marketing, SaaS, and SEO. Eric is also an investor in companies such as Eight Sleep, Levels, Fountain Health, Synthesis, and more. Finally, Eric is a member of communities such as YPO and TED.

Discover Featured Podcast Episode

Eric Siu and Neil Patel
4.6 • 1.1K Ratings

What’s Old in Marketing Is New Again, and What’s New Is Old

In episode #2630, we discuss "what's old is new again" in marketing. We highlight the importance of adapting industry-specific strategies to current market conditions and provide examples of how old marketing channels can still be effective. Additionally, we discuss limitations of relying solely on new marketing techniques and emphasize expertise, authority, and trust in creating valuable content.

Learn More About The Work We’ve Done

  • hestan-logo

    454% Growth in Google Ads Revenue After Account Restructure

  • twenty-20

    Reduces Their Cost Per MQL by 72.49% with Single Grain

  • npm-logo

    Spend and Leads Increased While Earning a More Efficient CPA

  • nextiva

    Reduces Cost Per Click By 41.37% While Increasing Leads with Single Grain

  • batteriesplus

    44% Increase in Organic Sessions Through Technical SEO and On-Page Optimizations

  • wine-deals-logo

    107% Increase in Organic Traffic Through Content Marketing

  • intuit

    Boosts Organic Search Results & Visibility with Single Grain

  • lock-n-lube

    54% Revenue Growth Year Over Year by Implementing Content Optimizations

  • learinga-a-z-logo

    +85% Increase in Branded Searches and +10% Increase in ROAS

  • peets-coffee

    454% growth in Google Ads revenue after account restructure.

  • harris-teeter

    Increases Post Engagement Rate by 400% with Single Grain

  • Do you want to achieve the same numbers?

    It’s easy!

    Work With Us

Frequently Asked Questions

And We Have The Answers

  • What makes your approach as a B2B content marketing agency unique?

    Our squad is thoroughly steeped in the travel industry dynamics, comprehending the nuances of B2B marketing like few others. Our commitment is to craft content that resonates profoundly with your desired audience. We reject the notion of a generic, one-size-fits-all strategy. Rather, we employ data, comprehensive research, and an intimate understanding of your business to construct a custom-tailored content marketing blueprint. Our base, situated in the heart of the travel sector, keeps us abreast of the freshest trends and breakthroughs, guaranteeing your content consistently leads the pack.

  • How is B2B content marketing different from B2C content marketing?

    In the realm of travel, B2B content marketing is about forging connections and instilling confidence in your target market. Unlike B2C where choices are often spontaneous, B2B decisions in the travel industry are usually deliberate and future-oriented. This distinction necessitates a more refined, comprehensive, and enlightening content approach. Our objective is to elevate your travel business to the status of a thought leader, offering invaluable perspectives that aid your potential partners in making well-informed decisions.

  • What are the most effective content marketing channels for B2B businesses?

    The potency of a platform is contingent on your unique business objectives and desired market. However, within the realm of travel, LinkedIn, travel-related blogs, online seminars, and comprehensive guides often yield the most significant results. Our team will collaborate with you to pinpoint the platforms that engage your market the most effectively. We utilize our broad expertise and analytics-based knowledge to make educated choices about the optimal mediums to disseminate your content.

  • How much should I budget for B2B content marketing each month?

    There isn’t a one-size-fits-all solution, as the ideal approach hinges on your travel business’s scale, objectives, and financial plan. We’ll collaborate to craft a customized plan that delineates the best investment for your content marketing endeavors. Our goal is to deliver a strategy that propels the highest return on investment, all while aligning seamlessly with your budget. For a complimentary discussion to delve deeper into this, we invite you to reach out to us, your dedicated B2B content marketing agency for the travel industry!

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Elevate Travel B2B Content

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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Level Up Your Marketing Without Increasing Your Headcount

Elevate Travel B2B Content