We Have Driven Impact At

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Unlocking the Power of Targeted Growth

Struggling to convert high-value accounts into loyal customers?

Many firms find that despite investing in marketing, their approach feels like shouting into the void, failing to connect with key decision-makers. This scattergun approach not only drains resources but also misses the mark on engaging the accounts that truly matter.

The solution lies in a tailored ABM (Account-Based Marketing) strategy, focusing your efforts on engaging and converting specific high-value accounts. It’s about quality over quantity, ensuring your message resonates with the right people.

At Single Grain, we specialize in crafting these bespoke ABM strategies. Our expertise as an ABM consulting agency enables us to target and engage your ideal accounts, transforming how you connect with potential clients and significantly boosting ROI.

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ABM Consulting Services by Single Grain

Understanding that each client’s needs are unique, Single Grain begins by deep-diving into your business goals and target accounts. Our approach is data-driven, ensuring we identify and focus our efforts on accounts that offer the highest ROI potential for your business.

Next, we craft personalized marketing campaigns that speak directly to these high-value targets. Our team leverages cutting-edge tools and strategies, from personalized emails to tailored content, ensuring your message stands out to the decision-makers that matter most.

Finally, we continuously monitor, analyze, and tweak campaigns for optimum performance. Our goal is not just to convert but to nurture lasting relationships with key accounts, driving long-term growth for your business through our comprehensive ABM services and consulting expertise.

  • Target Account Identification & Data Analysis
  • Personalized Campaign Development
  • Ongoing Campaign Optimization
  • Account Engagement & Relationship Building

Learn More About The Work We’ve Done

Frequently Asked Questions

And We Have The Answers

  • What exactly is ABM consulting, and how can it benefit my B2B company?

    ABM, or Account-Based Marketing, consulting focuses on crafting personalized marketing strategies targeting specific high-value accounts rather than broad market segments. This approach can significantly benefit your B2B company by aligning marketing and sales efforts, streamlining resources towards engaging and converting key accounts, and ultimately, driving higher ROI. Tailored strategies ensure that your marketing messages resonate deeply with the needs and challenges of your target accounts, fostering stronger relationships and accelerating the sales process.

  • How does ABM consulting differ from traditional marketing consulting?

    Unlike traditional marketing, which casts a wide net to attract as many leads as possible, ABM consulting hones in on a select group of high-value accounts with tailored strategies. This precision-targeting approach involves deep research into these accounts to understand their unique needs and decision-making processes. Consequently, ABM consulting focuses on creating bespoke content and campaigns aimed at engaging these specific accounts at various touchpoints, thereby fostering a more personalized and effective marketing effort that aligns closely with sales objectives.

  • Can ABM consulting integrate with my existing marketing strategies?

    Absolutely! ABM consulting isn’t about replacing your existing marketing strategies but enhancing and focusing them where they can generate the most impact. It works by identifying key accounts and then tailoring your marketing efforts to engage these accounts specifically. By integrating ABM with your current strategies, you can create a more cohesive marketing approach that supports both broad-reach initiatives and targeted, high-value account engagement. This integration ensures that every marketing dollar you spend is optimized for maximum return, leveraging both broad-based and account-specific tactics.

  • What should I look for in an ABM consulting partner?

    When searching for an ABM consulting partner, prioritize firms with a proven track record in delivering measurable B2B growth through tailored ABM strategies. Look for partners who offer comprehensive services from account identification and insight gathering to personalized campaign creation and execution. Additionally, the ideal partner should demonstrate a deep understanding of your industry, show flexibility in adapting strategies as market dynamics change, and possess robust analytics capabilities to measure success and refine tactics continuously. A collaborative approach, ensuring alignment with your sales and marketing teams, is also crucial for the seamless implementation of ABM strategies.

If you were unable to find the answer you’ve been looking for, do not hesitate to get in touch and ask us directly.

Our Growth Methodology

  • We’ll start by talking on the phone to get a sense of what your challenges are right now, what you’ve tried so far, and if we're the right full-service digital marketing agency for you. No hard selling. Promise.

  • If we think we can help you, we’ll put together Marketing Insights specifically for your company. Running your business through our experienced digital marketing agency analysis, we’ll create an execution plan which maximizes all the opportunities we see for growth and specific KPIs.

  • We’ll get you as many quick and early wins as possible, while setting up specific, long-term, scalable digital marketing goals.

  • We’ll roll out our full execution plan, focusing on timely, tactical implementation, and setting up scalable growth opportunities. This frees you up to work on other high impact areas of your business.

  • Our online marketing team continually monitors your results at every step of the process, then leverages that to get you even more wins.

Drive B2B Growth

— Testimonials

Our Creds

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— Our clients love us

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“Single Grain enables us to increase our impact without increasing our headcount”

“We really lean on Single Grain as an extension of our team, which enables us to increase our impact without increasing our headcount.”

— Kim Cooper
Director of Marketing, Amazon Alexa

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“Their expertise has helped Nextiva grow its brand and overall business”

“The Single Grain team has been instrumental in providing us with forward-thinking, growth-impacting marketing support. Their expertise has helped Nextiva grow its brand and overall business.”

— Yaniv Masjedi
CMO, Nextiva

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“They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise”

“Single Grain has been an important force for guiding our digital marketing. They act like an extension of our team, proactively coming to us with ideas and fixing issues as they arise. They're exactly what we look for in partners.”

— Samantha Goldman
Sr. Director of Marketing, CastLightHealth

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