Last week we released an infographic, which received a lot of buzz, about a world without Facebook. We wanted to follow up with that data in the form of a video: How do you use Facebook? And how would you live without it? Become a fan on Facebook and like us at …

Community: How to Create, Engage and Thrive
A thriving online community can be a huge asset for any brand, serving as a primary contact point between the client/consumer base and staff, an informal kind of focus group, and an inspiration for brand evangelists. Depending on your individual type of business, there are several different approaches you can …

Impact of Social Media in Today's Business World
As social media has grown in functionality and reach over the years, it has changed the ways brands interact with their audience of current and potential consumers. The Evolution of Social Media A dozen or so years ago when the internet was just beginning to gain a foothold in our …

A World Without Facebook
We already got a look at how our world would be affected without Google, now here’s a look at our social life without Facebook. (click on the image to enlarge)

Social Media Fact and Fiction
When devising a Social Media Strategy you need to examine how it can and cannot work for you or your business. Sorting through fact and fiction is imperative to evaluate the worth Social Media can and cannot intensify the purpose of its use. This article will provide appropriate data …

The Anatomy of a Facebook Page
Searching the web for information on Facebook Pages can leave anyone with a headache. Most people find that Facebook is complicated and having to piece information together to become equipped with all the knowledge you need to have a productive Facebook Page has many giving up. The purpose of …

Facebook News Feed: More Crucial Than Your Fan Page?
When you are trying to capture the attention of your customers you want to be seen and to be heard. You want to be seen initially, catching someone’s interest, but you also want to be heard and payed attention to as you build an ongoing relationship. Facebook has turned into …

5 Apps to Drive Interaction on Facebook
Facebook is the do-it-all platform… except when it isn’t. Fortunately, a number of apps have been developed that can extend the conversation and help your Facebook page really shine. Whether you’re trying to collect ideas or input from your audience, or answer questions and solve problems they are having, there …

10 Ways to Measure Social Media Engagement
Businesses should be using social media. It’s a bold statement, but we seem to hear it from everywhere – from bloggers and marketing experts all the way down to the little Facebook icons and Twitter birds that are found on websites, commercials, business cards, and everything in between. But as …

7 Words for Wise Community Managers
You might be the forum moderator or the social media guru of your company. You might be the business owner or marketing director who manages social media along with everything else that’s going on in your life and office. You might even be a social media expert managing the reputations …
