Is Facebook For Your Business?
By Sujan Patel with No Comments
Most of us know Facebook as a social network to connect with our college friends. Now that Facebook is open to everyone, how can businesses benefit?
Is Facebook is succeeding as entertainment and as rolodex for your friends, or is it serving a useful business purpose? Business users are joining it because it is the hot new platform and everyone is talking about it. So, how do you leverage it for business? Read More
How Netscape Works
By Sujan Patel with No Comments
Netscape is a socially driven web site that has over 5,000,000 unique visitors every month. You can participate in Netscape four different ways:
- Read the Content – There are many ways you can find articles you are interested in:
- Netscape has “Netscape Anchors Recommend…†which is typically hot world-wide news stories and it is located at the very top of the page. Tabs with different subjects allow you to scan through subjects quickly.
- There is a “Today’s Hot Stories Submitted and Voted by You†section and the stories with the most votes are located on the home page.
- On the far right there is a “Channel†box with many subjects to choose from. You can find specific articles you are interested in with this feature. You can also sign up to receive an RSS feed from the channel you are interested in. An RSS feed of the home page is also available. Read More
Social Media and Social Bookmarking Sites You Need to Know
By Sujan Patel with No Comments
Tapping into social media and social bookmarking is quickly becoming a critical element to any site promotion plan. But when it comes to using these sites, how do you know which ones are worth using – and which ones are just a waste of time?
Today, I’ll dissect the major players and give you a quick recap of how to make the most of them… Read More
Guide To Video Search Optimization
By Sujan Patel with 2 Comments
Videos are an important part of web 2.0 and videos, if optimized properly, will show up in the SERPs (and this is what you want). So, where do you start? We have some suggestions:
Research First
There are two areas that in need be researched and compared.
- The keywords and keyword phrases- determine which apply to you and create an easy to read list for step 2.
- Analyze videos currently doing well and also review some of the videos that have done the best in the last few months. Determine how many of top videos include keywords/keyword phrases that relate to your keywords and video. Search for videos with your keywords and notice the number of views. If not many people are looking the keywords may not be right. If you see that videos with certain keywords do very well, or have done well in the past, you can reduce your keyword list and use the keywords that will increase your video’s visibility. Read More
12 Tips To Be A Digg Rockstar
By Sujan Patel with 1 Comment
1. Create a Memorable Profile – Your name, and picture, are very important. Think of how many avatars you remember well and why…they stick out and are memorable.
2. Submit Valuable Content – Don’t just submit from your own site. Provide something others will consider valuable. Adding nice comments is helpful. Also look at those that have power accounts, those that do well on Digg and bookmark their sites and the sites they Digg. If you Digg from these sites you are automatically connecting and networking.
3. Do Not Make Friends with Everyone – This strategy does not look good and does not benefit you.
4. Do Not Review A Story and Digg It – If you discuss another news story and then Digg your own story it could be considered blog spam. However, you can discuss why you disagree with an article or news story and Digg it.
5. Digg Your Blogging Buddies, Work Associates and Writers You Respect – If you Digg their stories they will most likely Digg yours. You want to create a Digg network of non-spammers.
6. Create a Resource of Articles – Review Sphinn, StumbleUpon, Reddit, NetScape, RSS feeds, industry web sites and any other place you find valuable articles. Digg them and get your name out there.
7. Befriend Those That Digg You – You can see who Dugg your stories and you should befriend them. Remember, networking is important. If you befriend someone their network of friends my befriend you.
8. Review the Stories That Do Well on Digg – What are the topics? Who is submitting the stories? There are trends; pay attention and mimic the behaviors that work. Also, comment on the big stories, but make sure the comment is a good one. “Good Article†is not enough.
9. Create an Exciting Title and Description – If you want people to read and Digg, the title and description need to draw readers in.
10. Use Effective Keywords – When you choose keywords or tags you do not want to spam and you want to choose words that will bring in a lot of readers. “SEO Tips will not being in as many readers as “SEOâ€.
11. Be an Active Participant – If you are active in the community you have a better chance of building a trustworthy reputation.
12. Pay Attention to Your Diggs – Check and see how the stories you Dugg are doing. Which did well? Which did not do well? Where any buried? Keep a record of the topics that do well and those that don’t. Use this record as a guide.
