After finally getting an invitation to Google+ and a weekend to play with it, it’s time to pitch in my two cents about the social network everyone is talking about. Overall, Google+ is powerful, interesting, new, and empty. Though it has great potential, the value of the network will be …
Friday Night Links: Ready to Read
Search was created to help people find the things they want to read, when they want to read it. So how do you create pages that are ready to be read? Check out linkbait strategies, landing page construction, SEO tips, and lots of other blogs to surf for inspiration. There …
Beginners Guide to Using Facebook Video Chat
In the wake of the announcement of Google+, complete with group video chat, it seems that Facebook and Skype were forced to roll out their comeback: Facebook video chat. How does it work? Is it useful? That’s what we’re here to find out. Skype in Facebook Overall, I found using …
Link-Building Vs. Relationship-Building
In the short but eventful history of search engine marketing, link-building has been touted as the key to the holy grail of high page rank; subsequently it has become one of the most abused and ineffective strategies in all of SEM. Black-hat tactics abound, with automated “bots” being used to …
Friday Night Links: Simple Addition
Of course it’s the week that I’m out for vacation that new announcements start flying around the internet! Facebook announced video capabilities, Google Plus has launched, and all of the rest of Google’s products are getting a facelift and a few new features. Check out this week’s collection of great …
The Biggest Tech IPOs of 2011
In the first half of 2011, the buzz around new tech IPOs such as LinkedIn, Pandora, Groupon, and Zynga has been the top story on Wall Street. LinkedIn’s IPO early this year was the biggest Internet IPO since Google’s Debut in 2004 with prices opening around $80 and soaring to …
9 Companies Doing Twitter Right
After investigating which businesses made themselves worth following on Facebook, the same question was asked of companies on Twitter. The micro-blogging service is most commonly used for customer service and information broadcast, but we uncovered companies integrating Twitter into restaurant wait lists, location-specific advice, and plenty of casual conversations to …
Why Your Business Needs a Sense of Humor
What do people first think of when they hear your company’s name? Do they remember the dry and dusty mission statement, the specs of the last machine they bought? Or do they remember the tweet saying “SO DOWN WITH THAT” when referring to a couple of your favorite TV show …
Friday Night Links: Life Lessons
One thing that blogs show us all is that we have a lot to learn. Every day and every week, brand new information is produced, explaining old concepts in new ways or introducing new thoughts and ideas. This week, SEOs, businesses, and webmasters can find new information in our links …
9 Companies Doing LinkedIn Right
At first glance, there is not as much you can customize about your company page on LinkedIn as there is for Facebook fan pages or Twitter profiles. However, many companies are still gaining large followings on LinkedIn and connecting to their followers in a number of different ways. From construction …