21 Steps to Fail Miserably in Social Media
By Sujan Patel with 13 Comments
- Start a blog, and then abandon it. Better yet, post vigorously for a few months, then pause for a few months, then write a post that apologizes for not writing in a while…and then let that last post represent you for a couple more years.
- Keep people guessing by having at least four different avatars across your networks. This makes you seem mysterious and intriguing.
- Post to every forum you can find with off-topic, off-putting link drops. Advertise diamond jewelry on car repair forums, pharmaceuticals on home décor sites, and luxury travel on sites devoted to frugal living. This is a rock-solid strategy.
- All your comments on other people’s blogs should be modeled after this: “Love your blog. Buy a luxury watch.”
- Threaten to sue Yelpers and others who leave you negative reviews. They love that. It’s so much more constructive than respectfully adding your own comments or offering some sort of compensation for a bad experience with your business.
- Post as much potentially offensive stuff as you can. It really gets people’s attention, so you should never post any other type of content. Hey, if your college buddy Joe thinks it’s ok, it must be ok. Joe says he always thinks about what his mother would say if she saw it, and remember: Joe’s mom is as high as a kite 22.5 hours per day. Also, never put an NSFW label on the good stuff: that’s for nerds who care if their boss is looking over their shoulder.
- Never collaborate with anyone or do any favors for anyone else. They’re just out to get you.
- Content wants to be free. Steal other people’s content and pass it off as your own. Read More
How to Build a SEO Friendly Website
By Ross Hudgens with 3 Comments
One of the most critical errors businesses make is ignoring SEO in the initial web design process. Many of these errors can be covered up or improved slightly, but large gaffes in design can cause long term traffic loss and a quick path to an unsuccessful business.
Sometimes web designers can consider themselves proficient in SEO, but still miss certain areas in the design process, or not want to interfere with design dreams of the businesses they are creating a website for. As a business owner, it is important to keep every step of the web design process in mind and be knowledgeable about it when thinking about your own perfect design.
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19 Great Link Building Tips
By Sujan Patel with 4 Comments
Here we go again – another link building tip list. Single Grain is going to do you the favor of creating a list that’s not based on a single link bait tactic or thrown together with about 30 solid techniques, and 70 that will result in a negative ROI. These are the tips we use in our day-to-day to get websites convertible traffic and great search engine rankings, in a way that creates the great ROI businesses love.
We’ll spare you the 100 tips – we’ll stick to the nitty gritty, the stuff that creates solid, strong ranking increases that you, or your clients, will love. Read More
5 SEO Tips You Might Not Know
By Ross Hudgens with No Comments
There’s a lot of “best practice” SEO information out there, much of it overlapping. You can find the same thing repeated and then repeated again, with a little different language and a minor detail changed here or there. This post is about providing you five hard and fast SEO tips that you can’t find everywhere, but you can use immediately to improve your SEO campaigns.
1. Using domain names in anchor text. Google’s “brand update” a long time ago brought some of the more established names on the web higher in the SERPs. How did Google do this? Did they hand pick all of these brands? Unlikely. It is more probable that Google attached a metric to the number of domain-name instances in anchor text, a strong indicator of brand strength. Read More
Keyword Fragments to Improve Your SEO
By Ross Hudgens with 1 Comment
If you’ve worked in the SEO world for long enough, you’ll hear the phrase “naturally diversify your anchor text” more times than you can stand. Even if that’s the case, you hear it for a reason – doing so is very important to the health of your SEO campaign.
The good thing about anchor text is that you can manipulate it in a such a way that it will both provide a natural link profile, and also provide additional traffic through the search engines. Read More
